The explosion of transnational information flows, made possible by new technologies and institutional changes (economic, political and legal) has profoundly affected the study of global…

Commercial breaks, radio spots, product placements, billboards, pop-up ads—we sometimes take for granted how much advertising surrounds us in our daily lives. We may find…

The Encyclopedia of American Journalism is the only single-volume reference work to explore the history of journalism in the United States in print media, radio,…

This book examines the fate of post-Soviet press freedom and media culture in the context of the growing impact of globalisation. To understand the complicated…

News and Journalism in the UK is an accessible and comprehensive introduction to the political, economic and regulatory environments of press and broadcast journalism in…

The impact of the mass media on individuals and society is to a great extent based on human emotions. Emotions, in turn, are essential in…

Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the…

Designed for those preparing to write in the current multimedia environment, MediaWriting explores:

• the linkages between print, broadcast, and public relations styles
• outlines the nature of good&8230;

With contributions from some of the finest scholars in the discipline, Media Effects serves not only as a comprehensive reference volume for media effects study…