144 Pages
by Routledge

144 Pages
by Routledge

What is a consumer? Shopping with Freud looks at some of the surprising ways in which the consumer subject appears in a range of writings - from literature to marketing psychology to psychoanalysis. Rachel Bowlby shows how ideas about consumption are brought to bear on contemporary conceptions of choice in areas that seem far removed from a straightforward matter of shopping. She also shows... Read more
1. Introduction 2. Promoting Dorien Gray 3. `But she could have been reading Lady Chatterley': the obscene side to the canon 4. Lolita and the poetry of advertising 5. A happy event: the births of psychoanalysis 6. Frankenstein's woman-to-be: choice and the new reproductive technologies 7. Make up your mind: scenes from the psychology of selling and shopping

Biography

Rachel Bowlby

`A fascinating and seductive book.' - The Guardian