368 Pages
by
Routledge
368 Pages
by
Routledge
368 Pages
by
Routledge
Also available as eBook on:
The work of the Glasgow Media Group has long established their place at the forefront of Media Studies, and Getting the Message provides an ideal introduction to recent work by the Group. Contributors discuss themes such as the relationship between the media and public opinion, the emergence of TV news formats and styles, and the relations between theory and method in media research. Recent... Read more
Part I Introduction 1 News, truth and power 2 Media research: whose agenda? Part II Message production: strategies and tactics3 Reform and restructuring in the Soviet media: before and after the August 1991 coup 4 The Northern Ireland Information Service and the media: aims, strategy, tactics 5 From Buerk to Band Aid: the media and the 1984 Ethiopian famine 6 Negotiating HIV/AIDS information: agendas, media strategies and the news Part III Message output: content and formats7 Backyard on the front page: the case of Nicaragua 8 The CBS Evening News, 7 April 1949: creating an ineffable television form 9 AIDS and the British press Part IV Message reception: opinion and understanding10 Getting the message: audience research in the Glasgow University Media Group 11 Understanding AIDS: researching audience perceptions of Acquired Immune Deficiency Syndrome 12 The light at the end of the tunnel: the mass media, public opinion and the Vietnam War Part V Conclusion 13 Whose illusion? whose reality? some problems of theory and method in mass media research
Biography
John Eldridge is Professor of Sociology at the University of Glasgow and a founder member of the Glasgow University Media Group.
