312 Pages
by
Routledge
312 Pages
by
Routledge
312 Pages
by
Routledge
Also available as eBook on:
Collecting a selection of essential writings by some of the leading authors in the field, Kevin Moore examines the developments in, and effectiveness of, museum management in a world dominated by new and exciting heritage and leisure attractions.
The selected papers in Museum Management outline the development of museum management to date, the challenges museums currently face, and the key... Read more
Introduction; 1: A challenge to modern museum management; 2: Measuring museums' merits; 3: The problem and promise of museum goals; 4: A new framework for museum marketing; 5: Strategic planning in local authority museums; 6: Museum Wharf; 7: Museum brainstorming; 8: An inquiry into the relationship between museum boards and management; 9: The economics of museum admission charges; 10: The university art museum; 11: Museum people. The special problems of personnel management in museums and historical agencies; 12: Some more equal than others; 13: Money changers in the temple? Museums and the financial mission; 14: Museum planning and museum plans; 15: Current issues in museum training in the United Kingdom; 16: Performance indicators; 17: The development of Beamish; 18: Job attitudes and occupational stress in the United Kingdom museum sector; 19: Image and self-image; 20: Museums and marketing; 21: Marketing in museums; 22: Irresistible demand forces; 23: Exhibitions; 24: Museums as organizations; 25: Risking it; 26: The more effective director; 27: MGR; 28: The well-managed museum
Biography
Kevin Moore
