1st Edition

Routledge Handbook of Sport and New Media

Edited By Andrew C. Billings, Marie Hardin Copyright 2014
    392 Pages
    by Routledge

    392 Pages
    by Routledge

    New media technologies have become a central part of the sports media landscape. Sports fans use new media to watch games, discuss sports transactions, form fan-based communities, and secure minutiae about their favorite players and teams. Never before have fans known so much about athletes, whether that happens via Twitter feeds, fan sites, or blogs, and never before have the lines between producer, consumer, enactor, fan and athlete been more blurred. The Internet has made virtually everything available for sports media consumption; it has also made understanding sports media substantially more complex.

    The Routledge Handbook of Sport and New Media is the most comprehensive and in-depth study of the impact of new media in sport ever to be published. Adopting a broad, interdisciplinary approach, the book explores new media in sport as a cultural, social, commercial, economic, and technological phenomenon, examining the profound impact of digital technologies on the way that sport is produced, consumed and understood. There is no aspect of social life or commercial activity in general that is not being radically influenced by the rise of new media forms, and by offering a "state of the field" survey of work in this area, the Routledge Handbook of Sport and New Media is important reading for any advanced student, researcher or practitioner with an interest in sports studies, media studies or communication studies.

    Part I: Foundations  Chapter 1. Globalization and Online Audiences - David Rowe & Brett Hutchins  Chapter 2. Fandom Differences between Traditional/New Media - Walter Gantz & Nicky Lewis  Chapter 3. Social Media, Sport, and Democratic Discourse: A Rhetorical Invitation - Michael L. Butterworth  Chapter 4. The Political Economy of Sports and New Media - Thomas Corrigan  Chapter 5. Foucault and the New Sport Media - Pirkko Markula  Chapter 6. Soccer and Social Media: Sport Media in the City of the Instant - Steve Redhead  Chapter 7. The CyberSport Nexus - Andy Miah  Part II: Sports/Media Producers  Chapter 8. The Evolution from Print to Online Platforms for Sports Journalism - Pamela Laucella  Chapter 9. Changing Role of Sports Media Producers - Paul M. Pedersen  Chapter 10. Local Sports TV and the Internet - Brad Schultz & Mary Lou Sheffer  Chapter 11. Texting and Tweeting: How Social Media has Changed News Gathering - Jed Novick & Rob Steen  Part III: The Message: Shaping, Marketing, Branding  Chapter 12. Sport, Public Relations and Social Media - Raymond Boyle & Richard Haynes  Chapter 13. New Media and the Changing Role of Sports Information - Erin Whiteside  Chapter 14. Social Media in the Olympic Games: Actors, Management and Participation - Emilio Fernandez Pena, Natividad Ramajo, & Maria Arauz  Chapter 15. Sports Marketing and New Media - Stephen Dittmore & Shannon McCarthy  Chapter 16. When Crisis Strikes the Field: The Evolution of Sports Crisis Communication Research in an Era of New Media - Kenon A. Brown, Natalie Brown, & Josh Dickhaus  Chapter 17. Communicating Corporate Social Responsibility in Sport Organizations: Incorporating New Media - Melanie Formentin & Kathy Babiak  Chapter 18. Social Identification and Social Media in Sports: Implications for Sport Brands - Brandi Watkins  Part IV: Audiences: Fanship, Consumption  Chapter 19. SocialMediaSport: The Fan as a (Mediated) Participant in Spectator Sports - Nicholas Bowman & Gregory Cranmer  Chapter 20. The New Game Day: Fan Engagement and the Marriage of Mediated and Mobile -Vince L. Benigni, Lance V. Porter, & Chris Wood  Chapter 21. Fantasy Sport: More Than a Game - Brody Ruihley & Rob Hardin  Chapter 22. New Media and the Evolution of Fan-Athlete Interactions - Jimmy Sanderson & Jeffrey Kassing  Chapter 23. The Enjoyment and Possible Effects of Sports Violence in New (and Old) Media - Arthur A. Raney & Andy Ellis  Chapter 24. Eye Tracking and Viewer Attention to Sports in New Media - R. Glenn Cummins  Chapter 25. Children, Media, and Sport: The Role of New Media and Exergames in Engaging Children in Sport and Exercise - Kimberly L. Bissell & Scott Morton  Part V: Identities in the Digital Realm  Chapter 26. Sport, New Media, and National Identity - John Vincent & Ted Kian  Chapter 27. Reclaiming Our Voices: Sportswomen and Social Media - Toni Bruce & Marie Hardin  Chapter 28. Digital Media and Women’s Sport: An Old View on ‘New’ Media? - Nicole LaVoi & Austin Stair Calhoun  Chapter 29. Sport Websites, Embedded Discursive Action, and the Gendered Reproduction of Sport - Lindsey Meân  Chapter 30. Examining Gays and Lesbians in Sport Via Traditional and New Media - Edward M. Kian & John Vincent  Chapter 31. Communicating Legitimacy, Visibility, and Connectivity: The Functions of New Media in Adapted Sport - Kurt Lindemann & James L. Cherney

    Biography

    Andrew C. Billings is the Ronald Reagan Chair of Broadcasting and Director of the Alabama Program in Sports Communication at the University of Alabama, USA. He has published eight books and over 80 journal articles and book chapters, with the majority focusing on the intersection of sports media and identity.

    Marie Hardin is Professor of Journalism and Associate Director of the John Curley Center for Sports Journalism at Penn State, USA. Her research concentrates on diversity, ethics and professionalism in mediated sports with a focus on gender. Her work is published in sport- and communications-focused journals.