460 Pages
by
Routledge
460 Pages
by
Routledge
416 Pages
by
Routledge
Also available as eBook on:
In recent years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, management and marketing. However, the focus has been on material forms of culture such as arts, music, or crafts. The impacts of national culture on tourist behavior and travel decision-making have not been paid much attention. Only in the... Read more
Part One: International Tourism: The Global Environment 1 .Globalization, tourism and culture Introduction 2. Cultural diversity Part Two: Cultural Theories and Practices 3. Intercultural theories 4. Cultural practices and tourism impacts on culture Part Three: Culture and Cultural Differences 5. Culture 6. Cultural variability 7. Cultural influences on intercultural communication 8. Cultural influences on social interaction 9. Cultural influences on rules of social interaction 10. Cultural influences on service 11. Cultural influences on ethical behavior Part Four: Tourist Behavior 12. Human behavior: its nature and determinants 13. Consumer buying behavior 14. Cultural influences on tourist buying behavior Part Five: Cross-Cultural Comparison 15. Cultural differences among international societies Part Six: Multicultural Competence 16. Multicultural competence in a global world
Biography
Yvette Reisinger
