1st Edition

The Moral Media How Journalists Reason About Ethics

By Lee Wilkins, Renita Coleman Copyright 2005
178 Pages
by Routledge

178 Pages
by Routledge

The Moral Media provides readers with preliminary answers to questions about ethical thinking in a professional environment. Representing one of the first publications of journalists' and advertising practitioners' response to the Defining Issues Test (DIT), this book compares thinking about ethics by these two groups with the thinking of other professionals. This text is divided into three... Read more
Contents: Preface. Part I: Understanding Journalists' Responses to Moral Questions. Moral Development Theory: A Historical Approach. Methods: Multiple Approaches to Asking Questions. Context and Results: The Defining Issues Test. Moral Development: In Their Own Words. Part II: The Struggle to Think Deeply--Pictures, Deception, and Persuasion. What's a Picture Worth When It Comes to Ethical Reasoning? Ethical Reasoning and the Color Bind. S.T. Lee, The Ethics of Journalistic Deception. A. Cunningham, Advertising Practitioners Respond: The News Is Not Good. Part III: Implications for Teachers, Scholars, and Professionals. Teaching Journalists About Ethics: What This Study Suggests. Theory: A Moving Target. Appendix.

Biography

Lee Wilkins, Renita Coleman

"The monograph can inform teachers, give some backing to media professionals who feel the need to explain why and how they decided an ethical question, and aid scholars in their search for new hypotheses and new methods of measuring and explaining behavior."
Media Ethics