1st Edition

Promoting Sustainable Living Sustainability as an Object of Desire

218 Pages
by Routledge

228 Pages 39 B/W Illustrations
by Routledge

228 Pages 39 B/W Illustrations
by Routledge

Current images of sustainability are often designed to instil fear and force change, not because we believe in it, but because we fear the consequences of inaction. Moving away from negative portrayals of sustainability, this book identifies the factors that motivate people to aspire towards sustainable living. It introduces the notion of sustainability as an "object of desire" that will allow... Read more
Introduction  1. Sustainability, Technology, the Media and Us  2. How We Became Consumers  3. How Garden Cities Became an Object of Desire  4. Attitudes, Behaviours and Sustainability  5. Advertising and Sustainability  6. Our Dreams and Aspirations Today  7. Sustainability as an Object of Desire

Biography

Justyna Karakiewicz is Associate Professor and Coordinator of  the Master of Urban Design at the Faculty of Architecture Building and Planning, The University of Melbourne, Australia.

Audrey Yue is Associate Professor at the School of Culture and Communication, The University of Melbourne, Australia.

Angela Paladino is Associate Professor at the Department of Management and Marketing, The University of Melbourne, Australia.