Book Search
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Media Management and Economics Research in a Transmedia Environment
Series: Electronic Media Research Series
This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction...
To Be Published May 8th 2013 by Routledge
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The Social Media Industries
Series: Media Management and Economics Series
This volume examines how social media is evolving as an industry—it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included...
Published February 25th 2013 by Routledge
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The Media Economy
Series: Media Management and Economics Series
The Media Economy analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. Representing a rapidly changing and evolving environment, this text breaks new ground through its analysis...
Published June 14th 2010 by Routledge
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Handbook of Media Management and Economics
Series: Media Management and Economics Series
This comprehensive Handbook provides a synthesis of current work and research in media management and economics. The volume has been developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the...
Published July 14th 2005 by Routledge
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Time and Media Markets
Series: Routledge Communication Series
This edited collection examines time and its relationship to and impact upon media industries, studying how the media industry views time and makes business and economic decisions based on considerations of time. Contributions from an international set of authors analyze time constraints and...
Published June 30th 2002 by Routledge