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1-2 of 2 results for Author: anders gronstedt (sorted by Publication Date, showing all)
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The Customer Century
Lessons from World Class Companies in Integrated Communications
To Be Published December 14th 2012 by Routledge
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The Customer Century
Lessons from World Class Companies in Integrated Communications
Series: Routledge Corporate Communication Series
Based on hundreds of hours of in-depth interviews with senior marketing and corporate communications managers from top companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the new millennium. Companies must learn...
Published December 8th 2011 by Routledge
