Book Search
1-2 of 2 results for Author: andrea beretta zanoni (sorted by Publication Date, showing all)
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Strategic Analysis
Processes and Tools
Series: Routledge Research in Strategic Management
In the last few years, competition has become increasingly more complex, variable and dynamic, as can be seen in phenomena like globalization and technological acceleration. To cope with the dynamism and uncertainty of competition, enterprises need capabilities that enable them to respond to...
Published August 24th 2011 by Routledge
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Accounting for Goodwill
Series: Routledge Studies in Accounting
This book provides an illuminating analysis of Internally Generated Goodwill from a strategic point of view. The author launches his strategic analysis from a foundational understanding of Internally Generated Goodwill as determined largely in relationship to intangible resources and...
Published May 11th 2009 by Routledge
