Book Search
-
Public Relations Cases
International Perspectives, 2nd Edition
This unique collection of contemporary international public relations case studies gives the reader in-depth insight into effective public relations practice in a range of organizational contexts. The cases demonstrate the breadth of modern public relations practice and the increasing importance...
Published July 8th 2010 by Routledge
-
Perspectives on Public Relations Research
Series: Routledge Advances in Management and Business Studies
The practice and study of public relations has grown significantly within Europe over the past decade, yet as a discipline, it remains a relatively unexplored field. This volume of papers brings together contributions from some of the leading international public relations academics and...
Published March 26th 2003 by Routledge