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1. Consuming People

   From Political Economy to Theatres of Consumption

   Edited by Nikhilesh Dholakia, A. Fuat Firat

   Series: Routledge Studies in Consumer Research

   Published May 14th 2004 by Routledge
2. Consuming People

   From Political Economy to Theatres of Consumption

   Edited by Nikhilesh Dholakia, A. Fuat Firat

   Series: Routledge Studies in Consumer Research

   Consumption is widely regarded as one of the most important phenomena in contemporary society, but, till now, there has been very little analysis of how consumption patterns evolve, transform and proliferate. This revealing book provides an incisive treatment of consumption on a global scale from a...

   Published April 23rd 2003 by Routledge
3. New infotainment Technologies in the Home

   Demand-side Perspectives

   Edited by Ruby Roy Dholakia, Norbert Mundorf, Nikhilesh Dholakia

   Series: Routledge Communication Series

   As the "information superhighway" moves into the home through interactive media, enhanced telecom services, and hybrid appliances, interest continually grows in how consumers adopt and use Information Technology (IT), the strategies IT marketers use to reach consumers, and the public policies that...

   Published February 29th 1996 by Routledge