Book Search
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Conferences and Conventions 3rd edition
A Global Industry
Series: Events Management
Conferences and Conventions: A Global Industry 3rd edition provides a comprehensive introduction to the key elements of the global conference, convention and meetings industry. It examines the industry’s origins, structure, economic, social and environmental impacts, education, training and career...
Published January 13th 2013 by Routledge
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Conferences and Conventions
2nd Edition
Series: Events Management
Providing a comprehensive, in-depth analysis of the international conference industry, Conferences and Conventions: a global industry second edition examines the industry's origins, structure, economics, career opportunities, and future development. It also explains its links with the wider tourism...
Published November 29th 2007 by Routledge
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Marketing Destinations and Venues for Conferences, Conventions and Business Events
Series: Events Management
Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as:* Trends and issues in destination and venue marketing* Strategic marketing planning, ROI and strategy evaluation* Destination and venue selling strategies* Future...
Published April 24th 2006 by Routledge