Book Series

Routledge Communication Series

New & Published Titles:

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Understanding Audiences

Learning To Use the Media Constructively

By Robert H. Wicks

Understanding Audiences helps readers to recognize the important role that media plays in their lives and suggests ways in which they may use media constructively.…

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2000 | Paperback: 978-0-8058-3647-9 (Routledge)

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Research in Media Promotion

Edited by Susan Tyler Eastman

Eastman has assembled this exemplary volume to spotlight media promotion and to examine current research on the promotion of television and radio programs. The studies…

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2000 | Hardback: 978-0-8058-3382-9 (Routledge)

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Underwriting 101

Selling College Radio

By Shyrl L. Plum

This media sales primer serves as a step-by-step manual to assist students in attaining sales proficiency and confidence. The author employs a practical, hands-on approach,…

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2000 | Paperback: 978-0-8058-4811-3 (Routledge)

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Reconstructing Communicating

Looking To A Future

By Robyn Penman

In this innovative and potentially controversial book, Penman examines the future of communication as a discipline. She foresees a time in which communicating is conceived…

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2000 | Hardback: 978-0-8058-3648-6 (Routledge)

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Who Owns the Media?

Competition and Concentration in the Mass Media industry, 3rd Edition

By Douglas Gomery, Benjamin M. Compaine

This thorough update to Benjamin Compaine's original 1979 benchmark and 1982 revisit of media ownership tackles the question of media ownership, providing a detailed examination…

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2000 | Paperback: 978-0-8058-2936-5 (Routledge)

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Human Communication Theory and Research

Concepts, Contexts, and Challenges, 2nd Edition

By Robert L. Heath, Jennings Bryant

Human Communication Theory and Research introduces students to the growing body of theory and research in communication, demonstrating the integration between the communication efforts of…

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2000 | Paperback: 978-0-8058-3008-8 (Routledge)

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Exemplification in Communication

the influence of Case Reports on the Perception of Issues

By Dolf Zillmann, Hans-Bernd Brosius

This volume offers a new conceptual framework for exemplification, a coherent theoretical approach based on contemporary psychological models of information processing, and an exhaustive integration…

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2000 | Paperback: 978-0-8058-2811-5 (Routledge)

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Media Entertainment

The Psychology of Its Appeal

Edited by Dolf Zillmann, Peter Vorderer

This collection represents a systematic exploration of media entertainment from an academic perspective. Editors Zillmann and Vorderer have assembled scholars from psychology, sociology, and communication…

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2000 | Paperback: 978-0-8058-3325-6 (Routledge)

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Communication and Aging

2nd Edition

By Jon F. Nussbaum, Loretta L. Pecchioni, James D. Robinson, Teresa L. Thompson

This text employs a communication perspective to examine the aging process and the ability of individuals to adapt successfully to aging. It continues the groundbreaking…

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2000 | Paperback: 978-0-8058-3332-4 (Routledge)

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Handbook of Communication and People With Disabilities

Research and Application

Edited by Dawn O. Braithwaite, Teresa L. Thompson

This Handbook represents the first comprehensive collection of research on communication and people with disabilities. The editors have brought together original contributions focusing on the…

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1999 | Hardback: 978-0-8058-3059-0 (Routledge)

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Forthcoming Titles:

Immersed in Media: Telepresence in Everyday Life
Edited by Cheryl Campanella Bracken, Paul Skalski
To be published December 17th 2009

Corporate Reputation and the News Media: Agenda-setting within Business News Coverage in Developed, Emerging, and Frontier Markets
Edited by Craig Carroll
To be published March 1st 2010

The Dynamics of Persuasion: Communication and Attitudes in the 21st Century, 4th Edition
By Richard M. Perloff
To be published March 12th 2010

Advertising and Public Relations Law
By Roy L. Moore, Erik Collins, Carmen May
To be published April 1st 2010

Communication and Organizational Knowledge: Contemporary Issues for Theory and Practice
Edited by Heather Canary, Robert McPhee
To be published May 1st 2010

Classroom Communication and Diversity
By Robert G. Powell, Dana Powell
To be published May 14th 2010

Public Relations as Activism
By Derina Holtzhausen
To be published June 1st 2010

Sourcebook for Political Communication Research: Methods, Measures, and Analytical Techniques
By Erik Bucy, R. Lance Holbert
To be published June 1st 2010

Strategic Conflict
By Daniel Canary, Sandra Lakey
To be published July 1st 2010

Managing Interpersonal Conflict: Advances through Meta-Analysis
Edited by Nancy Burrell, Mike Allen, Barbara Mae Gayle, Raymond W. Preiss
To be published July 1st 2010

The Business of Sports: A Primer for Journalists, 2nd Edition
By Mark Conrad
To be published July 1st 2010

Popular Media and Health Communication
By Kimberly N. Kline, Jay Baglia
To be published August 1st 2010

Psychophysiological Measurement and Meaning
By Robert Potter, Paul Bolls
To be published September 1st 2010

Interaction and Influence in Small Group Decision Making
By Joseph Bonito
To be published September 1st 2010

Show Me the Money: Writing Business and Economics Stories for Mass Communication, 2nd Edition
By Chris Roush
To be published September 1st 2010

Public Relations in Global Cultural Contexts: Multiparadigmatic Perspectives
Edited by NILANJANA BARDHAN, C KAY WEAVER
To be published September 1st 2010

Situational Theory of Problem Solving: Communicative, Cognitive, and Perceptive Bases
By Jeong-Nam Kim, James E. Grunig
To be published October 1st 2010

Communicating Social Change: Structure, Culture, and Agency
By MOHAN DUTTA
To be published November 1st 2010