1st Edition
Consumers, Meat and Animal Products Policies, Regulations and Marketing
This book addresses the production practices employed in the production of food animals and animal products that enable marketers to sell a variety of products to meet consumer demand.
Food animal production practices have come under increased scrutiny by consumers who object to inputs and practices. The industry has been a proponent of using technologies to reduce production costs, resulting in lower-priced meat and animal food products, and now consumers are starting to look at other objectives. This book considers the key issues of concern to consumers, including the treatment of animals, the use of antibiotics, feed additives and hormones, and how these are monitored, regulated, and communicated to consumers. It also reviews labeling and information provided to consumers, including organic, genetic engineering, welfare standards, and place of origin. While the main focus is on the United States, there are descriptions of European practices and legislation.
Overall, it aims to provide an objective and balanced appraisal, which will be of interest to advanced students and researchers in agricultural, food and environmental economics, law and policy, and animal production and welfare. It will also be very useful for early career professionals in the food and agricultural sectors.
Part I Safety and the Industry 1. Introduction 2. Providing Safe Products and Food Safety 3. The Meat Industry Part II Concerns about Animal Production Facilities 4. Producing Beef, Dairy, and Pork Products 5. The Production of Chickens 6. Wild and Farm-Raised Seafood 7. The Humane Treatment of Food Animals 8. Providing Animals Sufficient Space Part III Consumer Information on Inputs 9. Objecting to Antibiotics 10. Controversies with Hormones 11. Health Concerns with Beta Agonist Feed Additives 12. Pesticides Used in Animal Production 13. Selective Breeding and Animal Cloning 14. Labeling Genetically Engineered Plants and Animals Part IV Marketing and Social Issues 15. Providing Information on Production Practices and Inputs 16. Organic Products 17. Locally Grown Products 18. Animal Waste Management 19. Nuisances and Product Disparagement 20. Conclusions
Biography
Terence J. Centner is a Professor of Practice in the Institute of Agriculture and Natural Resources and Adjunct Professor in the College of Law at the University of Nebraska, Lincoln, USA. He teaches law courses and engages in research involving issues confronting agriculture and the environment. He is also Professor Emeritus at the University of Georgia, USA. Professor Centner has served as an Alexander von Humboldt Stiftung research fellow at the University of Göttingen, Germany; a Fulbright Scholar at the University of Mannheim, Germany; and a Fulbright–Scotland visiting professor at the University of Aberdeen, UK. He has lectured in 50 countries around the world.
