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Lecturer Resources
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Chapter 1 CREATIVITY AND ITS IMPORTANCE
IN BUSINESS
Chapter 2 BLOCKS
TO CREATIVITY
Chapter
3 THEORIES OF CREATIVITY AND THE CREATIVE PROBLEM SOLVING PROCESS
Chapter
4 OBJECTIVE FINDING, FACT FINDING AND PROBLEM FINDING/DEFINITION
Chapter
5 MORPHOLOGICAL ANALYSIS AND RELATED TECHNIQUES
Chapter
6 BRAINSTORMING AND ITS VARIANTS
Chapter
7 LATERAL THINKING AND ASSOCIATED METHODS
Chapter 8 SYNECTICS
Chapter
9 PARADIGM BREAKING TECHNIQUES AND SOME MISCELLANEOUS IDEATION METHODS
Chapter 10 EVALUATION
Chapter 11 IMPLEMENTING
IDEAS
Chapter
12 COMPUTER-ASSISTED CREATIVE PROBLEM SOLVING
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