Articles in the Textbooks category
Routledge publishes quality textbooks in a variety of disciplines and course subjects. We are committed to providing course materials to instructors and students that are both engaging and innovative. You can learn more about our textbooks by viewing our featured selections below in Tourism, Hospitality and Events. You can also browse textbooks in all subjects or check out our companion websites.
This introductory textbook is a guide to managing food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry.
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This introductory textbook emphasizes topical issues such as sustainable marketing, corporate social responsibility, and relationship marketing, while explaining how to apply the principles of marketing within the hospitality industry.
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Events Management, 3e is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing, and staging events.
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Tourism Management, 4e assumes no prior knowledge of tourism; it builds up understanding as it introduces students to the principles of tourism management.
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The fourth edition of Marketing in Travel and Tourism guides readers through the complexities of tourism marketing in the twenty-first century, including consumer-centric marketing and e-marketing.
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The fourth edition of Marketing in Travel and Tourism guides readers through the complexities of tourism marketing in the twenty-first century, including consumer-centric marketing and e-marketing.
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Destination Brands, 3e discusses the new ways in which tourist destinations are employing branding in order to differentiate themselves from the competition. The book also examines stratedgies for marketing, and questions how much of a tourist spot's results from branding.
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The fourth edition of The Economics of Recreation, Leisure and Tourism applies economic theory to a range of current tourism industry issues at the consumer, business, national, and international level.
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Urban Tourism and Urban Change provides a sociological and cultural analysis of tourism-inspired changes that have taken place in many of the world's cities.
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An Introduction to Visual Research Methods in Tourism is the first book to present, discuss, and promote the use of a range of visual methods in tourism studies.
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