A Search for Competitive Advantage : Case Studies in Industrial History book cover
1st Edition

A Search for Competitive Advantage
Case Studies in Industrial History

  • Available for pre-order. Item will ship after June 8, 2021
ISBN 9780367024154
June 8, 2021 Forthcoming by Routledge
108 Pages

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Book Description

This shortform book presents key peer-reviewed research selected by expert series editors and contextualised by new analysis from each author on how British industrial firms achieved a competitive advantage.

With contributions on industrial cartelisation, organisational structure, the quality of British management, marketing and trade marks, labour relations, and technological innovation, this volume provides an array of fascinating insights into industrial history.

Of interest to business and economic historians, this shortform book also provides analysis and illustrative case-studies that will be valuable reading across the social sciences.

Table of Contents

Introduction – John F. Wilson, Ian Jones, and Steven Toms

  1. The origins of competitive advantage in the marketing of branded packaged consumer goods: Colman’s and Reckitt’s in early Victorian Britain
  2. Roy church and Christine Clark

  3. The cartels in oregrounds iron: trading relationships in the raw material for steel – Peter King
  4. ‘Made in Britain’? National trade marks and merchandise marks: the British experiences from the late nineteenth century to the 1920s
  5. David Higgins

  6. Innovation, deskilling and profitability in the British machine-tools industry: Alfred Herbert 1887-1982
  7. Anthony Arnold

  8. The competitive and institutional advantages of holding companies: British business in the interwar period
  9. Robert Fitzgerald

  10. Reflections of Robert Fitzgerald and holding companies
  11. John Quail

  12. Corporate structures and holding companies in Britain: Evidence, comparison, and appraisal

Robert Fitzgerald


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John F. Wilson is Pro Vice-Chancellor (Business and Law) at Northumbria University at Newcastle. 

Steven Toms spent fifteen years in senior management at Nottingham University as head of the undergraduate programme, chair of teaching committee and research director before becoming Head of York Management School in 2004.

Ian Jones is a Senior Research Assistant at Newcastle Business School, Northumbria University.