1st Edition

An Analysis of Pankaj Ghemawat's Distance Still Matters
The Hard Reality of Global Expansion

ISBN 9781912453009
Published May 14, 2018 by Macat Library
112 Pages

USD $8.95

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Book Description

"Distance Still Matters" is an influential Harvard Business Review article. In this work, Ghemawat proposes the CAGE distance framework that allows firms to consider four dimensions of international distance (cultural, administrative, geographic, and economic) when planning global expansion. Then, he demonstrates the usefulness of the framework with a practical case of a company that identified a better market for expansion by factoring in the effects of distance. "Distance Still Matters" is considered a seminal work in international business literature and a major contribution to the globalization debate that appears on the core reading list of most international business courses.

Table of Contents

Ways in to the Text 

Who is Pankaj Ghemawat? 

What does Distance Still Matters Say? 

Why does Distance Still Matters Matter? 

Section 1: Influences 

Module 1: The Author and the Historical Context 

Module 2: Academic Context 

Module 3: The Problem 

Module 4: The Author's Contribution 

Section 2: Ideas 

Module 5: Main Ideas 

Module 6: Secondary Ideas 

Module 7: Achievement 

Module 8: Place in the Author's Work 

Section 3: Impact 

Module 9: The First Responses  

Module 10: The Evolving Debate  

Module 11: Impact and Influence Today 

Module 12: Where Next?  

Glossary of Terms 

People Mentioned in the Text 

Works Cited

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Alessandro Giudici is Lecturer in Strategy at Cass Business School, City, University of London. His research focuses on how organizations can support innovation dispersed across international contexts. His work has been published in outlets such as the Academy of Management Journal, Strategic Organization, Long Range Planning, and Business History.

Marianna Rolbina is a PhD candidate at Cass Business School, City, University of London. Her research is in management and strategy, with a particular focus on cultural industries.