Organizations find that a performance gap exists between sustainability vision and benefits realization. Effecting transformational change requires incorporating sustainability into organization's culture including policies, processes, and people. Although they are often overlooked, project management professionals and HR professionals are valuable
What Is Sustainability? Why Does It Matter? Building the Business Case for Sustainability. Gaining Stakeholder and C-Suite Support and Sponsorship. Alignment of Business and Sustainability Strategy Creates Sustainable Strategy. Project Management Techniques Inform Sustainable Strategy Development. Creating a Culture of Sustainability. Portfolio Management Supports Strategic Sustainability Alignment. Identifying and Engaging External Stakeholders. Leveraging Organizational Relationships and Assets. Leveraging Human Capital Professionals. Adopting a Culture of Change to Unlock the Benefits of Sustainable Strategy. Sustainable Strategy as a Lever to Attract, Engage, and Retain the Workforce. Tools and Techniques to Embed Sustainability. Selecting Goals and Metrics that Matter. Celebrating Success. Index.