Business Models and People Management in the Indian IT Industry: From People to Profits, 1st Edition (Paperback) book cover

Business Models and People Management in the Indian IT Industry

From People to Profits, 1st Edition

Edited by Ashish Malik, Chris Rowley


238 pages | 22 B/W Illus.

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The global impact of so-called ‘offshoring’, including of information technology (IT) and related services, continues to be a topic of great interest to academics, practitioners and policy makers. The Indian IT industry has sustained high levels of growth in revenues and employment since the late 1980s. Even following the global financial crisis and meltdown in 2008, the industry has reported growth, albeit at a lower rate. Furthermore, the high rates of technological change and increased competition has forced businesses and managers to be innovative and create new business models.

This book examines how managers and entrepreneurs in the Indian IT industry have explored and exploited human capital opportunities at various stages of the industry’s evolution to create innovative human resources (HR) practices and new business models. Based on extensive academic research and deep reflective practitioner accounts, this collection presents expert content, views and a coherent picture of the challenges and changes in the Indian IT industry and analyses how the industry has remained competitive in a constantly changing environment.

This book will appeal to researchers, students and practitioners, particularly in the fields of human resources and strategic management.



Table of Contents

Part I: Human Capital Issues in the Indian IT Industry 1. Profiting from people management practices: An introduction Ashish Malik & Chris Rowley 2. Context and evolution of the Indian IT Industry Ashish Malik & Venkataraman Nilakant 3. Skills, Strategy and People Management in the IT Industry Ashish Malik & Stephen Blumenfeld 4. HRM and Firm Performance: The Case of Indian IT/BPO Industry Vijay Pereira and Pawan Budhwar 5. Orchestrating Human Capital in the Indian IT Service Market: From Entrepreneurial Management to Professional Management Jagdish Sheth and Arun Sharma 6. Innovative HR Practices: Evidence from three IT Software Services Organisations Ashish Malik 7. Innovative People Management Approaches from three Software Research and Product Development Firms Ashish Malik Part II: Reflective Practice: Practitioner Insights 8. Managing People in an IT Software Services Environment N R Srikanth 9. Managing People in an IT Product and Research and Development Environment Amit Verma 10. Process Consulting and Adaptations of Organisation Development in the IT Industry Joseph A George 11. Senior Management Mentoring and Coaching for Exploration and Exploitation J Karthikeyan 12. The World’s Largest ‘ideaprenurship™’ –Putting Employees First so the Customer Never Feels Second! Prithvi Shergill and Kapil Notra 13. Towards an Integrated Model of Human Capital Management in the Indian IT Industry Ashish Malik & Chris Rowley


About the Editors

Ashish Malik is Lecturer at Newcastle Business School, University of Newcastle, Australia.

Chris Rowley is Professor at Cass Business School, City University, UK, HEAD Foundation Singapore and Griffith Business School, Griffith University, Australia.

About the Series

Working in Asia

This series is designed to offer a fresh and added dimension to the standard academic texts in the area of Asian Business. The titles in the series aim to show how corporations in Asia work in practice, and how change is being experienced by individual members of these organisations. The series will be of interest to students and also to new managers assessing the Asian job market and working environment. Working in Asia is designed to:
* provide readable texts illustrating topics relevant to studies of contemporary business management in Asia
* take an insider's view of changes impacting on the experience of working in corporations in Asia
* illustrate how and why these changes are occurring
* illustrate vividly how individual members of these corporations are recognizing opportunities arising from change
* make general predictions on how working in and with corporations in Asia will change in the near future.

Learn more…

Subject Categories

BISAC Subject Codes/Headings:
BUSINESS & ECONOMICS / Human Resources & Personnel Management
BUSINESS & ECONOMICS / Industries / Media & Communications Industries
SOCIAL SCIENCE / Ethnic Studies / General