Communicating with the World
Interaction between Chinese and International Media
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This book analyses the creation and dissemination of discourse in China while examining how its media and the people interact and communicate with the rest of the world. It explores the interplay between language, meanings, social practices, culture and politics in the processes of discourse generation.
The book critically studies intercultural communication and Chinese discourse models at the national, institutional and individual levels and the different modes of interaction between China and the world. With the help of several case studies the book analyses reports from the People’s Daily, interpersonal meaning in promotional videos and advertisements in China, rhetoric in the editorials of China Daily and the representation by international media like The Associated Press and The New York Times to explore differences between Chinese and the Western media reporting the same event. It also looks at the complex models through which the Chinese people—both as individuals and as a collective—communicate with and gain an understanding of the rest of the world.
Rich in empirical case studies, this book will be an essential read for scholars and researchers of Chinese Studies, communication studies, media and cultural studies, international relations and political communication.
Table of Contents
Acknowledgements Part I: Representation by Chinese mainstream media 1. Discourse interactional model of People’s Daily: The case of discourse practice of the Belt and Road Initiative 2. Identity construction and negotiation in Chinese political discourse: A case analysis of the fire in the Daxing District 3. A multimodal discourse analysis of the interpersonal meaning in promotional videos of China 4. A social-semiotic approach to corporate identity construction: A case study of advertisements on Beijing subway line 2 5. Discourse construction of social power: Interpersonal rhetoric in editorials of China Daily 6. Formalizing power in editorials of China Daily: A generic perspective Part II: Representation by international media 7. News discourse study based on frame theory: A case study of the “Belt and Road Initiative” news reports of The Associated Press 8. Discursive construction of Wanda’s image in the European media: A case study of news discourse on the Wanda Group’s acquisition of the Odeon & UCI 9. Discourse and manipulation: Stories about China in The New York Times Part III: Interaction between Chinese and international media 10. Discourse interaction between China Daily and The New York Times: A case study of Meng Wanzhou event 11. Discourse interaction between The New York Times and China Daily: The case of Google’s departure 12. Discourse interaction and identity construction: A case study of President Hu and President Obama’s press conference of January 2011
Liu Lihua is now a professor at the School of Foreign Languages, Beihang University. His research fields include Discourse Studies, Systemic Functional Linguistics and Intercultural Communication. He has completed his post-doctoral programme in Beijing Foreign Studies University with media discourse as his research focus. He obtained his MA degree from Shandong University in 2004 and his PhD at Tsinghua University in July 2007. He has published about 80 articles and reviews home and abroad in the fields of linguistics, discourse and intercultural communication studies.