Apple Academic Press
275 pages | 15 Color Illus. | 8 B/W Illus.
This new book explores important issue of cross-cultural management from a variety of perspectives, including theoretical and research perspectives. It considers the impact of knowledge, experience, and exposure of cross-cultural differences in developing global viewpoint and citizenship in the corporate workplace. The volume throws light on the emerging concepts of building global citizens who are willing to think beyond boundaries of place, identity, and category, and recognize all human beings as their equals while respecting humanity’s inherent diversity.
The effective use of cross-cultural teams can provide a source of experience and innovative thinking to enhance the competitive position of organizations. However, cultural differences can interfere with the successful completion of goals in today’s multicultural global business community. To achieve project goals and avoid cultural misunderstandings, managers should be culturally sensitive and promote creativity and motivation through flexible leadership. The chapter authors in Cross-Cultural Exposure and Connections: Evolving Global Businesses and Global Citizens look at these challenges by reviewing and conducting empirical studies, roundtables, and focus discussions.
1. <b>Cross-Cultural Management: A Theoretical and Research Perspective</b>
<i>Arvind K. Birdie</i>
2. <b>Employees Attitude Toward ERP Systems Use in Europe and India: Comparing Two TAM-Based Studies</b>
<i>Simona Sternad Zabukovšek, Samo Bobek, and Tjaša Štrukelj</i>
3. <b>Talent Management in Evolving Global Businesses: A Cross-Cultural Context</b>
4. <b>The Difference between Individual Work Performances in Researched Countries</b>
<i>Živa Veingerl Čič, Samo Bobek, and Simona Šarotar Žižek</i>
5. <b>Evolving Consumer Choices across Cultures</b>
<i>Priya Vij and P. P. Arya</i>
6. <b>Leading and Managing Cross-Cultural Teams: How Leadership Styles Differ Across Cultures</b>
7. <b>Becoming Virtually Skilled: All About Woking in Cross-Cultural Virtual Teams</b>
8. <b>Understanding and Managing Cultural Diversity in the Workplace</b>
9. <b>Crossing Borders with Content Marketing</b>