Delivering Impact with Digital Resources
Planning your strategy in the attention economy
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This book investigates how digital values affect our lives provides practical guidance for delivering and sustaining value and impact from digital content. Our digital presence has the power to change lives and life opportunities. We must understand digital values to consider how our organisational presence within digital cultures can create change and it is through the use of impact assessment that we can then seek to understand how we are fostering such changes with our communities. Delivering Impact with Digital Resources focuses on introducing and defining digital values with a clear argument that revealing and understanding them is a key to success in developing digital content. Coverage includes: the attention economy and cultural economicsthe difference between tangible and intangible benefits and issues around sharing open content as well as the means to understand your digital ecosystem working with stakeholders and delivering on promises implicit in digital resources/activities an exploration of the difference between the attitudes expressed by groups within digital cultures versus the actual behaviours they exhibit using case studies from many sectors and geographies to show how they are explored and applieda guide to using the Balanced Value Impact Model and a wide range of data gathering and evidence based methods. This book will be especially useful for managing digital presences in libraries, archives, galleries and museums including MA and PhD students studying subjects such as librarianship, information science, museums studies, archival studies, publishing, cultural studies and media studies.
Table of Contents
1. Introduction 2. Measuring impact for success and sustainability 3. Review of the state of the art of impact assessment 4. A balanced approach: the four perspectives 5. Benefiting stakeholders 6. Modes of cultural value 7. The Balanced Impact Value Model 8. BIVM Stage 1: Context 9. BIVM Stage 2: Design and planning 10. BIVM Stage 3: Implementation 11. BIVM Stage 4: Outcomes and results evaluated through the four perspectives 12. BIVM Stage 1: Review and respond 13. Case studies 14. Using impact assessment for sustainability 15. Conclusions.
Simon Tanner is is Professor of Digital Cultural Heritage in the Department of Digital Humanities at King's College London. He is also Pro Vice Dean for Research Impact and Innovation in the Faculty of Arts and Humanities. As an information professional, consultant, digitization expert and academic he works with major cultural institutions across the world to assist them to transform their collections and online presence. He has consulted for or managed over 500 digital projects, including digitization of the Dead Sea Scrolls, and has built strategy for a wide range of organizations. These include many national libraries and museums in Europe, Africa, America and the Middle East, and he has had work commissioned by UNESCO, the Danish government, the Arcadia Fund and the Andrew W. Mellon Foundation. Simon is currently working with the US National Gallery of Art on their digital strategy.
Simon was Chair of the Web Archiving sub-committee as an independent member of the UK Government appointed Legal Deposit Advisory Panel. He is a member of the Europeana Impact Taskforce and part of the AHRC funded Academic Book of the Future research team. He teaches on the Masters in Digital Asset and Media Management and the BA in Digital Culture at King's College London. He was the co-author of the Facet Publishing books Digital Preservation (2006) and Digital Futures (2001).