Digital Business and Sustainable Development: Asian Perspectives, 1st Edition (e-Book) book cover

Digital Business and Sustainable Development

Asian Perspectives, 1st Edition

By Yongrok Choi


176 pages | 35 B/W Illus.

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The Internet has ushered in a new era in the economies of networking. With the increasing need for optimization based on these network economies, the IT-based e-business has become a platform for study as well as daily practice. In a similar vein, global warming has raised many issues which come into conflict with traditional research and policies. The Internet revolution has also shifted our society from a government- and company-led economy to a ‘netizen’- and consumer-led business world.

This book enlightens us on why a harmonized participation of traditional network members or interested groups is necessary and how we can create values from diverse fields of interests and objectives, including the corporate social responsibility (CSR) and eco-friendly productivity.

Digital Business and Sustainable Development integrates the platforms from these two fields of study based on the comparative analysis of Asian and other developing countries.

Table of Contents

PART I Sustainable governance

1 Overview of sustainable development

2 Conceptual structure of sustainable development

3 Paradigm shift toward the performance-oriented governance

PART II Green of IT industry

4 Internet revolution and the new frontier

5 Green platforms and smart revolution in IT

PART III Green by IT applications and e-business

6 Green platform of IT applications and e-business

7 Green applications in industries

8 Future challenges for IT-led green growth

About the Author

Yongrok Choi is Inha Fellow Professor (IFP) in the Department of International Trade at Inha University, South Korea. He served as president of Global e-Business Association in 2009 and has organized and operated the Sustainable Asia Conference since 2009 as the president of Asia Business Forum.

About the Series

Routledge Frontiers of Business Management

Routledge Frontiers of Business Management is a research series focusing on entrepreneurial, innovative and managerial aspects of business. It aims to provide advanced, cutting-edge work to enrich existing discussion. The book series therefore, will be of interest to those who want to learn more about emerging business trends, key challenges in business management and dynamic models of these key areas.

For more information about this series, please contact Commissioning Editor, Lam Yongling at


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