Event Studies: Theory, research and policy for planned events, 3rd Edition (Paperback) book cover

Event Studies

Theory, research and policy for planned events, 3rd Edition

By Donald Getz, Stephen J. Page

© 2016 – Routledge

534 pages | 61 Color Illus.

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Paperback: 9781138899155
pub: 2016-02-23
$65.95
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Hardback: 9781138899162
pub: 2016-02-29
$160.00
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pub: 2016-02-22
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Description

Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them.

This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events. It brings together important discourses on events including event management, event tourism, and the study of events within various disciplines that are able to shed light on the roles, importance and impacts of events in society and culture.

New to this edition:

  • New sections on social and intangible influences, consumer psychology and legal environment, planning and policy framework to reflect recent developments in the field
  • Extended coverage of philosophy and research methods and how they can best be used in event studies; social media as a marketing tool; and the class and cultural influences of events
  • New and additional case studies throughout the book from a wide range of international events
  • Companion website to include PowerPoint slides and updated Instructor’s Manual including suggested lecture outlines and sequence, quizzes per chapter and essay questions.

Table of Contents

Part One: Basic Concepts in Event Studies 1. Introduction and Overview of Event Studies 2. The World of Planned Events Part Two: Foundation Disciplines and Closely- Related Fields 3. Foundation Disciplines 4. More Foundation Disciplines 5. Closely-Related Fields Part Three: Framework for Understanding and Creating Knowledge 6. The Event Experience and Meanings 7. Event Design 8. Antecedents and Decision-Making 9. Planning, Management of Events 10. Outcomes and the Impacted 11. Events and Public Policy Part Four: Conclusion 12. Science, Knowledge and Theory for Event Studies

About the Authors

Donald Getz is Professor Emeritus, the University of Calgary. He works as a management consultant and also holds guest positions at several universities. In addition to event studies, areas of expertise include wine and food tourism, evaluation and impact assessment, consumer research and special-interest travel. Professor Getz co-founded, and was Editor-in-Chief of Event Management an International Journal.

Stephen J. Page is Associate Dean (Research) Hertfordshire Business School and Professor of Business and Management, University of Hertfordshire; author and editor of 41 books on tourism, leisure and events; and Editor of the journal Tourism Management.

About the Series

Events Management

The events industry, including festivals, meetings, conferences, exhibitions, incentives, sports and a range of other events, is rapidly developing and makes a significant contribution to business and leisure related tourism. With increased regulation and the growth of government and corporate involvement in events, the environment has become much more complex. Event managers are now required to identify and service a wide range of stakeholders and to balance their needs and objectives. Though mainly operating at national levels, there has been significant growth of academic provision to meet the needs of events and related industries and the organisations that comprise them. The English speaking nations, together with key Northern European countries, have developed programmes of study leading to the award of diploma, undergraduate and post-graduate awards. These courses focus on providing education and training for future event professionals, and cover areas such as event planning and management, marketing, finance, human resource management and operations. Modules in events management are also included in many tourism, leisure, recreation and hospitality qualifications in universities and colleges.

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Subject Categories

BISAC Subject Codes/Headings:
BUS081000
BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism
TRV000000
TRAVEL / General