Gay Men, Identity and Social Media: A Culture of Participatory Reluctance, 1st Edition (e-Book) book cover

Gay Men, Identity and Social Media

A Culture of Participatory Reluctance, 1st Edition

By Elija Cassidy


196 pages

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pub: 2018-03-12
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This book explores how the social and technical integration of mainstream social media into gay men’s digital cultures since the mid 2000s has played out in the lives of young gay men, looking at how these convergences have influenced more recent iterations of gay men’s digital culture. Focusing on platforms such as Gaydar, Facebook, Grindr and Instagram, Cassidy highlights the ways that identity and privacy management issues experienced in this context have helped to generate a culture of participatory reluctance within gay men’s digital environments.


"Cassidy has answered the call a number of us have been making for a solid empirical study of social media habits in the LGBTQ communities. The specific social media venues may change with time but what his work has to teach us about identity formation and performance, the formation of social capital, and the building of social networks will influence our agendas and thinking for years to come." – Bruce E. Drushel, Miami University, USA

"An elegant book that makes significant contributions to our understandings of gay male internet use, but more generally to how social media, place, and subcultures come together to shape identity."Nancy Baym, Massachusetts Institute of Technology, USA

"This work offers important and compelling insights into how gay men utilize social networking sites. Given that the online experiences of sexual minorities are woefully understudied, Elija Cassidy’s study is a welcome work indeed." – John Edward Campbell, Temple University, USA

Table of Contents

1. Gay Men’s Digital Culture and Participatory Reluctance: An Introductio 2. From The Hankie Code to The Hanky App: Historical Change, Technological Development and Shifting GLBT Identities 3. Gaydar Cultures: The Only ‘Good’ Gay In The Village? 4. Facebook and Its Role in Gaydar Cultures 5. Consequences of Convergence - Privacy and Safety Concerns 6. Participatory Reluctance Post-Gaydar

About the Author

Elija Cassidy is a Lecturer in Journalism, Media, and Communication at Queensland University of Technology, Australia.

About the Series

Routledge Studies in New Media and Cyberculture

This series is our home for innovative research in the field of digital media. It includes monographs and targeted edited collections that provide new insights into this subject as its influence and significance grow into the twenty-first century.


To submit a proposal for this series, please contact:
Suzanne Richardson, Commissioning Editor for Media, Cultural and Communication Studies
[email protected]

Learn more…

Subject Categories

BISAC Subject Codes/Headings:
COMPUTERS / Web / Social Networking
COMPUTERS / Social Aspects / General
SOCIAL SCIENCE / Media Studies