Japanese Firms in Europe: A Global Perspective (e-Book) book cover

Japanese Firms in Europe

A Global Perspective

Edited by Frédérique Sachwald

© 1996 – Routledge

384 pages

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About the Book

In this study, the contributors examine the evolution of Japanese direct investment in Europe and explore its determinants. They illustrate how, as multinationals, Japanese firms adapt to local conditions and try to take advantage of a global organisation. In this respect, three areas in particular are explored: human resource management, relationships with suppliers and R&D unit locations.

About the Series

Routledge Studies in Global Competition

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