1. Introduction: Japanese management at a crossroads? The changing role of China in the transformation of corporate Japan Sierk A. Horn and Adam R. Cross 2. The rise of the Japanese multinational enterprise: then and now P.J. Buckley 3. The evolution of Japanese investment in China: from toys to textiles to business process outsourcing A. Delios, P.W. Beamish and X. Zhao 4. The transformation of Japan Post into a global player T. Goydke 5. Pre-clusterization in emerging markets: the Toyota group’s entry process in China F. Hatani 6. Product adoption and innovation diffusion: the case of Japanese marketing to China Sierk A. Horn 7. Why Japanese multinationals failed in the Chinese mobile phone market: a comparative study of new product development in Japan and China T. Marukawa 8. The impact of workgroup commitment on organizational citizenship behaviour, absenteeism and turnover intention: the case of Germany and China J. Felfe and W.H. Yan 9. Competitiveness, localization and Japanese companies in China: realities and alternate approaches H. Itagaki 10. The changing role of China in the transformation of corporate Japan Adam R. Cross and Sierk A. Horn
Biography
Sierk A. Horn is Senior Lecturer in Japanese Studies at the University of Leeds.
Adam R. Cross is Senior Lecturer in International Business and Director of the Centre for Chinese Business and Development at the University of Leeds.
