The 1996 Meeting of the Rhetoric Society of America commemorated the 25th anniversary of the publication of Lloyd Bitzer and Edwin Black's The Prospect of Rhetoric. In so doing, the conference gave scholars and teachers in various disciplines from all over the country the opportunity to talk about new prospects for rhetoric. The conferees were asked to present their vision of rhetoric studies or to demonstrate what rhetoric studies could be by example. Their essays, presented in this volume, illustrate a discipline at odds over the future and demonstrate the continued influence and vitality of other papers, on the same subject, published some 25 years ago.
"There are essays of consequence here for the principal disciplines which stake a claim to something called rhetoric: communication, composition, classics….there is at least a substantial core of significant work to satisfy a specialist from any of the disciplines named. And there's enough of interest besides to invite precisely the sort of cross- and multi-disciplinary thinking about the prospects of/for rhetoric that this book, like its predecessor, intends to foster."
Contents: T. Enos, Preface. R. Mountford, Making and Unmaking the Prospects for Rhetoric. Part I:The Prospect of Rhetoric: Twenty-Five Years Later. L.F. Bitzer, Rhetoric's Prospects: Past and Future. E. Black, The Prospect of Rhetoric: Twenty-Five Years Later. C. Blair, "We Are All Just Prisoners Here of Our Own Device": Rhetoric in Speech Communication After Wingspread. P. Bizzell, The Prospect of Rhetorical Agency. M. Garrett, How Far We've Come; How Far We Have To Go. S. Mailloux, Rhetoric 2000: The New Prospects. Part II:Positions and Perspectives: Rhetoric, Community, and Social Action. H.W. Johnstone, Jr., Some Further Trends in Rhetorical Theory. L. Ceccarelli, The Ends of Rhetoric: Aesthetic, Political, Epistemic. J.F. Klumpp, The Rhetoric of Community at Century's End. C. Bazerman, Genre and Social Science: Renewing Hopes of Wingspread. D. Sebberson, Is the Prospect of Rhetoric Antirhetorical? Or Rhetoric's Critical Impulse. M. Cooper, A Feminist Glance at Critical Rhetoric. Part III:The Prospects of Rhetoric: New Perspectives. S. Kates, The History of Language Conventions on Mary Augusta Jordan's Rhetoric Text, Correct Writing and Speaking (1904). H. Wu, The Enthymeme Examined from the Chinese Value System. S. Lyons, Crying for Revision: Postmodern Indians and Rhetorics of Tradition. R. Veeder, Rhetorical Study and Practice in the Zone: Chicano/as, Sky Rhetoric, and Earth Rhetoric. R. Johnson-Sheehan, A Hermeneutic View of Scientific Metaphor: A Move Away from Assumptions of Casuality in the Rhetoric of Science. R. Norgaard, The Prospect of Rhetoric in Writing Across the Curriculum. J. Norton, Luce Irigaray and the Ethics of Sexual Difference: Toward a Twenty-First-Century Rhetoric. U.Z. Jaeckel, Hecklers and the Communication Triangle. G. Clark, Road Guides and Travelers' Tales on the Lincoln Highway. V.E. Hillard, Entering the Rhetorical City: The Metropolitan Prospect of Rhetoric. D.L. Juby, Memory Arts, Electronic Topoi, and Dynamic Databases. W.B. Horner, An Allegory. M. Diogenes, The Rhetoric Blues. C.R. Miller, Epilogue: On Divisions and Diversity in Rhetoric.