1st Edition
Management in South-East Asia Business Culture, Enterprises and Human Resources
1. Introduction 2. Telecommunications Industry in Malaysia: Demographic Effects on Customer Expectations, Performance, Satisfaction and Retention 3. Role and Competency Profiles of Human Resource Development Practitioners in Vietnam 4. International Strategies of Emerging Asian Multinational Enterprises: Evidence on Singapore and Malaysian Firms 5. Firm’s Specific Advantage, Diversification Strategy and Entry Mode on Performance: Electric and Electronic Industry in Thailand 6. Conflicting Cultural Imperatives in Modern Thailand: Cultural Perspectives 7. Consumer Behaviour Towards Counterfeit Products: A Study of Urban Malaysian Consumes 8. Multinational NGOs and Expatriation: A Case Study of a NGO in Vietnam 9. Trust and Uncertainty: A Study of Bank Lending to Private Small and Medium Sized Enterprises in Vietnam 10. Implementing E-HRM: The Readiness of Small & Medium Sized Manufacturing Companies in Malaysia 11. Bankruptcy during the IMF Crisis: Evidence from Malaysian Listed Companies 12. Conclusion
Biography
Chris Rowley is Professor of HRM at Cass Business School, City University, London.
Malcolm Warner is Professor and Fellow Emeritus, Wolfson College, and Senior Research Associate, Judge Institute of Management, University of Cambridge.
