Neither the tourism industry nor the tourist has responded convincingly to calls for more responsibility in tourism. Ethical consumption places pressure on travellers to manage a large number of decisions at a time when hedonic motivations threaten to override other priorities. Unsurprisingly, tensions occur and compromises are made. This book offers new insight into the motivations that influence tourists and their decision-making. It explores how consumers navigate the responsible tourism market place and provide a rich understanding of the challenges facing those seeking to encourage travellers to become responsible.
Not only will the book provide an improved interpretation of the complexity of ethical consumption in tourism, but it will also offer a variety of stakeholders a deeper understanding of:
- the key challenges facing stakeholders in the production and consumption of responsible tourism
- how ethical consumers can be influenced to consume ethically
- the gaps in consumer knowledge and how to broaden the appeal for individuals to make more informed ethical decisions
- how tour operators can respond to this emerging market by innovative product development
- how to design informative marketing communications to encourage a greater uptake for responsible holidays
- how destinations can tailor their products to the ethical consumer market
- how destination communities and management organisations can target responsible tourists through the provision of sustainable alternatives to mass-market holiday products.
Written by leading academics from all over the world, this timely and important volume will be valuable reading for ubdergraduate and postgraduate students, researchers and academics interested in Tourism Ethics, Ethical Consumption and the global issue of Sustainability.
Table of Contents
1. Introduction: managing ethical consumption in tourism –compromises and tensions Clare Weeden and Karla Boluk Section 1: Debates on ethical consumption in tourism 2. What does it mean to be good in tourism? Kellee Caton 3. You can check out anytime but you can never leave: can ethical consumption in tourism ever be sustainable? C. Michael Hall 4. Slow tourism: ethics, aesthetics and consumptive values Michael Clancy 5. The evolution of environmental ethics: reflections on tourism consumption Andrew Holden Section 2: Situating the self in ethical consumption 6. A fresh look into tourist consumption: is there hope for sustainability? Adriana Budeanu and Tareq Emtairah 7. Tourism’s relationship with ethical food systems: fertile ground for research Carol Kline, Whitney Knollenberg and Cynthia S. Deale 8. Travelling goods: global (self) development on sale Maria Koleth 9. Exploring the ethical discourses presented by volunteer tourists Karla Boluk and Vania Ranjbar 10. Ethical tourism: the role of emotion Sheila Malone Section 3: Helping consumers make ethical decisions 11. Tread lightly through this Lonely Planet: examining ethical information in travel guidebooks Sarah Quinlan Cutler 12. Business travel and the environment: the strains of travelling for work and the impact on travellers’ pro-environmental in situ behaviour Wouter Geerts 13. Medical tourism: consumptive practice, ethics and health care – the importance of subjective proximity Kirsten Lovelock and Brent Lovelock 14. Marketing responsible tourism Clare Weeden 15. Concluding remarks: ethics and responsibility in tourism Karla Boluk and Clare Weeden
Clare Weeden is a Senior Lecturer in Tourism and Marketing at the University of Brighton. Her research interests lie in the areas of ethical tourism, responsible tourist motivatios, decision making and cruise tourism.
Karla Boluk is a Lecturer in Tourism at the University of Ulster. Her research interests lie in the areas of ethical/sustainable consumption in tourism, Fair Trade Tourism, FTTSA, social entrepreneurship and volunteer tourism.
"Therefore, this multifaceted book is recommended for tourism students and academics at all levels and indeed for all those who understand (or hope to see) tourism as much more than an industry, those who consider it an integral element for ecological and social justice (climate justice)." – Antonis Petropoulos, Editor, ECOCLUB.com