Managing Innovation Within Networks: 1st Edition (Hardback) book cover

Managing Innovation Within Networks

1st Edition

By Wim Biemans

Routledge

290 pages

Purchasing Options:$ = USD
Hardback: 9781138573628
pub: 2018-03-27
$125.00
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eBook (VitalSource) : 9780203701409
pub: 2018-03-22
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Description

Originally published in 1992 and now with an updated Preface this book analyses the development of innovations using a network perspective. The book offers practical guidelines with direct managerial relevance based on evidence collected from twenty-two case studies. First introducing theories of product development, adoption and diffusion, it then places them in the context of industrial networks, investigating such topics as user-involvement, interaction and market strategies. The book is essential reading for students of marketing, technology and strategy.

Table of Contents

1. Introduction 2. Innovation 3. Product Development, Adoption and Diffusion 4. Interaction and Networks 5. User Involvement in Product Development 6. Development of Innovations Within Networks 7. Managerial Implications. Appendix A: Critical Issues To Be Considered When Involving Potential Users and Various Third Parties in Product Development Processes Appnedix B: Some Methodological Considerations

About the Series

Routledge Library Editions: The Economics and Business of Technology

Originally published between 1967 and 1999 the 50 volumes in this set examine the impact of technology on economics and international business. The volumes:

  • Present a synthesis of business functions and economic analysis and ask what the implications for skills development are and the effect of public policy
  • Report on global companies' experience with computers in company training in such areas as banking, finance, insurance, manufacturing, IT, the retail industry, transport, telecommunications and energy.
  • Look at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively.

 

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Subject Categories

BISAC Subject Codes/Headings:
BUS000000
BUSINESS & ECONOMICS / General
BUS069020
BUSINESS & ECONOMICS / International / Economics
BUS069030
BUSINESS & ECONOMICS / Economics / Theory