Now in a fully revised and updated third edition, Managing Sports Organizations is still the most interesting, challenging, and student-focused introduction to sport management currently available. Bridging the gap between theory and practice, this book explores every key topic, issue and concept in contemporary sport management, including:
This new edition contains expanded coverage of current topics such as corporate responsibility and ethics, social media, career pathways in sport management, and international sport. Each chapter includes a full range of useful features, such as case studies, management exercises, study questions, and definitions of key terms and concepts. Managing Sports Organizations is the only book to fully introduce the core concepts and principles of management theory and to demonstrate their application in the contemporary sport industry. No other textbook combines the rigour of the business school with the creativity and dynamism of modern sport business. This is the perfect foundation text for any course in sports management, sports administration or sports organization.
Chapter 1. The Sport Management Challenge and the Branded and Licensed Sport Product Industry Chapter 2. Globalization and Ethics and International and Olympic Sport Industry Segments Chapter 3. Information Technology (It) Management and the Sports Media Chapter 4. Developing Goals and School and Youth Sports Chapter 5. Decision Making and the Health and Fitness Industry Chapter 6. Strategic Management and the Sport Facilities Industry Chapter 7. Designing the Organization and Sport Agency Chapter 8. Motivation and Leadership and Intercollegiate Athletics Chapter 9. Human Resource Management and the Tour Sport Industry Chapter 10. Managing Change and the Professional League Sport Industry