Media and the Science-Religion Conflict: Mass Persuasion in the Evolution Wars, 1st Edition (Hardback) book cover

Media and the Science-Religion Conflict

Mass Persuasion in the Evolution Wars, 1st Edition

By Thomas Aechtner

Routledge

224 pages

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Hardback: 9780367375546
pub: 2019-12-16
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Description

This book examines why the religion-science skirmishes known as the Evolution Wars have persisted into the 21st century. It does so by considering the influences of mass media in relation to decision-making research and the Elaboration Likelihood Model, one of the most authoritative persuasion theories.

The book’s analysis concentrates on the expression of cues, or cognitive mental shortcuts, in Darwin-sceptic and counter-creationist broadcasts. A multiyear collection of media generated by the most prominent Darwin-sceptic organizations is surveyed, along with rival publications from supporters of evolutionary theory described as the pro-evolutionists. The analysed materials include works produced by Young Earth Creationist and Intelligent Design media makers, New Atheist pacesetters, as well as both agnostic and religious supporters of evolution. These cues are shown to function as subtle but effective means of shaping public opinion, including appeals to expertise, claims that ideas are being censored, and the tactical use of statistics and technical jargon.

Contending that persuasive mass media is a decisive component of science-religion controversies, this book will be of keen interest to scholars of Religion, Science and Religion interactions, as well as researchers of Media and Communication Studies more generally.

Table of Contents

1 Rethinking the Evolution Wars: Columbine and Mass Persuasion

2 This Age of Propaganda: Media Effects and Persuasion Research

3 Echoing Credibility: Source Cues and Repetition

4 Casting Doubt and Conspiracies: Asking Questions in the Evolution Wars

5 Comparisons and Suppression: The Contrast Principle, Negativity, and Scarcity Effects

6 Three Kinds of Lies: Statistics, Jargon, and Social Consensus

7 Cues, Culture, and Moral Values: Assessing the Hypotheses

8 Science-Skepticism to Intervention: Enhancing Pro-Evolution Communications

Appendix

About the Author

Thomas Aechtner is a Senior Lecturer in Religion and Science at The University of Queensland, Australia. He has published multiple articles and chapters on Science and Religion as well as a monograph entitled Health, Wealth, and Power in an African Diaspora Church in Canada (2015).

About the Series

Routledge Studies in Religion

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Subject Categories

BISAC Subject Codes/Headings:
LAN015000
LANGUAGE ARTS & DISCIPLINES / Rhetoric
REL000000
RELIGION / General
REL026000
RELIGION / Education
REL070000
RELIGION / Christianity / General
REL106000
RELIGION / Religion & Science
REL116000
RELIGION / Religious Intolerance, Persecution & Conflict
SCI027000
SCIENCE / Life Sciences / Evolution
SOC039000
SOCIAL SCIENCE / Sociology of Religion
SOC052000
SOCIAL SCIENCE / Media Studies