1st Edition

New Frontiers in the Internationalization of Businesses Empirical Evidence from Indigenous Businesses in Canada

By Fernando Angulo-Ruiz Copyright 2020
    184 Pages
    by Routledge

    184 Pages
    by Routledge

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    New Frontiers in the Internationalization of Businesses: Empirical Evidence from Indigenous Businesses in Canada highlights the impact of international expansion as a potential pathway to address the challenges of poverty and vulnerability, and provide relevant new knowledge on the factors that support successful international expansion of Indigenous businesses. This book examines how entrepreneur’s identity and cultural values, network ties, motivations, and resources and capabilities facilitate or hinder the internationalization of Indigenous businesses. This book also investigates the economic and non-economic outcomes of internationalization. Most interestingly, this book answers the question of what is so new about the internationalization of Indigenous businesses by comparing this context to mainstream (non-Indigenous) businesses. The book also delves in the phenomena related to home-based businesses, service industries, and specific ethnic groups. This book has implications for vulnerable populations, especially those more than 370 million indigenous people spread across 70 countries worldwide.

    Studying those Indigenous businesses that decide to pursue international opportunities and how they become successful in international markets is a timely and novel area of research. Understanding this context contributes to current debates in international business.

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    Chapter 1: Why do Indigenous businesses decide to pursue international opportunities? The influence of networks, motivations and identity on the degree, scope and speed of internationalization

    Chapter 2: How do businesses enter international markets? An empirical analysis of Indigenous businesses in Alberta and British Columbia

    Chapter 3: Does the firm’s internationalization influence entrepreneurs’ well-being? No, the firm’s internationalization influences economic outcomes

    Chapter 4: Do entrepreneurs’ cultural values influence firms’ internationalization? Comparing Indigenous with non-Indigenous businesses in Canada

    Chapter 5: The influence of innovation and marketing capabilities on the performance of international businesses: A comparison between Indigenous and Mainstream firms in Western Canada

    Chapter 6: The internationalization of home-based businesses: An exploration of Indigenous businesses in Canada

    Chapter 7: The internationalization of service businesses: An empirical analysis of Indigenous businesses in Canada

    Chapter 8: The internationalization of First Nations and Métis owned businesses: An empirical analysis of Indigenous businesses in Canada



    Fernando Angulo-Ruiz, PhD is an associate professor, department of international business, marketing, strategy & law, School of Business, MacEwan University. His research is focused on marketing capabilities, internationalization of disadvantageous firms, and marketing of higher education institutions. His research has appeared in the Journal of the Academy of Marketing Science, Journal of Business Research, International Small Business Journal, International Journal of Emerging Markets, Frontiers of Entrepreneurship Research, International Journal of Advertising, Entrepreneurship and Regional Development, among others.

    "This research book is a welcome guide for future research. Congratulations to Dr Angulo-Ruiz, visionary in his field, for bringing to us this work of art. A most valuable contribution to the literature." - Leo-Paul Dana, Montpellier Business School, France