This volume serves as an in-depth investigation of the diversity of means and practices that constitute (dis)identification and identity construction in social media. Given the increasing prevalence of social media in everyday life and the subsequent growing diversity in the types of participants and forms of participation, the book makes the case for a rigorous analysis of social media discourses and digital literacy practices to demonstrate the range of semiotic resources used in online communication that form the foundation of (dis)identification processes. Divided into two major sections, delineating between the (dis)identification of the self across various social categories and the (dis)identification of the self in relation to the "other", the book employs a discourse-ethnographic approach to highlight the value of this type of theoretical framework in providing nuanced descriptions of identity construction in social media and illuminating their larger, long-term societal and cultural implications. This volume is a key resource for researchers, and students in sociolinguistics, discourse studies, computer-mediated communication, and cultural studies.
Table of Contents
Chapter 1: Introduction: Identifications, diversities and social media discourse
Sirpa Leppänen, Samu Kytölä, Elina Westinen & Saija Peuronen
PART I: Identifications of others
Chapter 2: "Pissis stories": Performing transgressive and precarious girlhood in social media
Mia Halonen and Sirpa Leppänen
Chapter 3: "Are they singing the national anthem?": Football followers’ responses to the ethnic diversification of Finland men’s national football team
Chapter 4: Psychotherapeutic discourse in problematizing transnational identities in computer-mediated interaction: refusals to be ‘diagnosed’
Julia Zhukova Klausen
Chapter 5: There is no ‘I’ in ‘team’: The co-construction of expertise on the Nomadic Matt travel blog
Tom van Nuenen and Piia Varis
Chapter 6: Voices of self- and other-identification from a pro-innocent community: Action-oriented discourses in online popular forensics
Chapter 7: ‘Friendly’ comments: Interactional displays of alignment on Facebook and YouTube.
PART II: Identifications of the self
Chapter 8: Negotiating social roles in semi-public online contexts
Caroline Tagg & Philip Seargeant
Chapter 9: "This is a wall of memories": Time and age identity in Facebook discourse
Chapter 10: Age, gender and identities in Japanese blogs: Analysis of role language as stylization
Chapter 11: "I just don’t know what went wrong" – Neo-sincerity and doing gender and age Otherwise on a discussion forum for Finnish fans of My Little Pony
Chapter 12: Resemiotizing the metapragmatics of Konglish and Pidgin on YouTube
Christina Higgins, Gavin Furukawa, Hakyoon Lee
Chapter 13: "Still alive, nigga": Multisemiotic constructions of self as Other in Finnish rap music videos
Sirpa Leppänen is Professor in the Department of Languages at the University of Jyväskylä, Finland.
Samu Kytölä is a Post-doctoral Researchers in the Department of Languages at the University of Jyväskylä, Finland.
Elina Westinen is a Post-doctoral Researchers in the Department of Languages at the University of Jyväskylä, Finland.