1st Edition

The Basics of Idea Generation

By Donna Greiner Copyright 1997
    76 Pages
    by Productivity Press

    76 Pages
    by Productivity Press

    Continuous generation and implementation of ideas is critical to creating an environment that helps foster the development of improvement techniques. The Basics of Idea Generation provides a cost-effective method that can help inspire employees to consistently identify and implement new ideas, using a proven five-step process. The process starts by creating an opportunity statement. From there the method then has one collect raw materials, before holding an idea workout, and then evaluating the idea. Implementation is the final step. The author also explains the 20 tools that help complete each step, along with solutions to overcoming the barriers to creativity.

    Preface
    Introduction
    Chapter 1: Five Steps to Ideation
    Step 1: Create an Opportunity Statement
    Step 2: Collect the Raw Material
    Step 3: Hold an Idea Workout
    Step 4: Evaluate the Ideas
    Step 5: Implement the Ideas
    Chapter 2: 20 Ideation Tools and Techniques
    Related Resources

    Biography

    Donna Greiner