1st Edition

The GuruBook Insights from 45 Pioneering Entrepreneurs and Leaders on Business Strategy and Innovation

By Jonathan Løw Copyright 2018
    198 Pages 48 B/W Illustrations
    by Productivity Press

    198 Pages 48 B/W Illustrations
    by Productivity Press

    198 Pages 48 B/W Illustrations
    by Productivity Press

    The GuruBook is an inspiring collection of 45 articles and interviews with well-known thought leaders and entrepreneurs, whose leadership and strategic skills have resulted in very successful businesses. These renowned leaders, entrepreneurs, and innovators have tested their visions and assumptions and have forged revolutionary business models.

    In this book, they share their most important insights, learnings, and tools. They cover broad topics such as entrepreneurship, innovation, and leadership, and they illustrate why these are not separate topics, but indeed must be combined and linked to succeed as a business and as an entrepreneur.

    The GuruBook was published in Scandinavia in the Autumn of 2016 and was an instant #1 bestseller. This English version of the book contains many additional exciting interviews with thinkers such as Salim Ismail (Singularity University), Naveen Jain (Moon Express), Jimmy Maymann (Huffington Post), Otto Scharmer (Theory U), Blake Mycoskie (TOMS) and many others.

    The GuruBook is for burgeoning entrepreneurs, leaders, business developers, and innovators who know that traditional business models no longer provide results in fast-evolving digital and global economies.

    Other contributing authors to the book include Simon Sinek, Seth Godin, Steve Blank, Sonia Arrison, Daniel Burrus, Edgar H. Schein, Henry Mintzberg, Tom Peters, Pascal Finette, Andreas Ehn, Murray Newlands, Brian Chesky, Hampus Jakobsson, Craig Newmark, Danny Lange, Alf Rehn, Paul Nunes, Nathan Furr and Mette Lykke.

    More information can be found at: www.thegurubook.org

    Blake Mycoskie - Giving is our future; Naveen Jain - Where was the entrepreneurial dinosaur, when we needed him?; Pascal Finette - Work is love made visible; Martin Bjergegaard - Do you create from the light side or the dark side?; Richard St. John - 5 Simple Ways to Get Super Ideas; Camilla Ley Valentin - Starting without an idea; Paavo Beckman - How to conquer the World without money; Sophie Trelles-Tvede - From bad taste to Forbes Magazine; Andreas Ehn - Music for everyone; Thor Angelo - Don’t underestimate the "product-market fit" phase; Murray Newlands - Learning to become an entrepreneur; Christian Lanng - Leadership from the trenches; Lars Fjeldsøe-Nielsen - ‘B2Both’ – why all startup founders need a growth currency; Erik Anderson - Catching waves; Mette Lykke - Entrepreneurship is a marathon, not a sprint; Brian Chesky - How to build culture; Tine Thygesen - Why culture is just as important for tech startups as tech; Hampus Jakobsson - The entrepreneur’s guide to failing in a good way; Theis Søndergaard - Trust everyone!; Craig Newmark - Listen, act, repeat; Innovation; Tendayi Viki - We train people to innovate and then tell them to stop doing so; Salim Ismail - We are animals with tools; Danny Lange - Becoming truly data-driven; Alf Rehn - The land of lost ambition; Julie Kjær-Madsen - Curiosity is an irritating underestimated driving force; Paul Nunes - The Innovator’s Disaster; Nathan Furr - From capturing to creating value; Simon Sinek - Innovation is born from the struggle; Seth Godin - You don’t need more time; Tim Vang - Pretotype or Die; Steve Blank - Startups are not a smaller version of a large company; Thomas Wedell-Wedellsborg – When to NOT trust your gut; Jacob de Geer - Banking is essential, but banks are not; Sonia Arrison - Our hearts and minds will have much more time; Jimmy Maymann - Disruption is something you must experience yourself; Daniel Burrus - How to Anticipate the Future; Sandja Brügmann - The future leader is ethical, passionate, bold and driven by purpose; Authentic leadership; Todd Dewett – The case for authenticit; Edgar H. Schein - Knowing why you are there; Bart Houlahan - I want to redefine success in business; Henry Mintzberg - Companies with soul; Thomas D. Zweifel - No Idols > Authentic Vision; Christian Ørsted - Authentic leadership is narcissism; Otto Scharmer - The world of today and tomorrow; Tom Peters - Are you an 18 second manager?


    Jonathan Løw is one of Denmark’ss most well-known entrepreneurs and business authors. He has nominated as Entrepreneur of the Year and is amongst Denmark’s 100 most promising leaders according to a big Danish business newspaper.

    In addition to being a serial entrepreneur, Løw is the former Head of Marketing at the KaosPilots – named Top 10 most innovative business schools in the world by FastCompany. He is also former Investor at Accelerace – the leading accelerator for startups and incubators in Denmark. Jonathan Løw currently works as the CEO and founder of the consultancy firm Listen Louder.

    His previous book, Listen Louder, made it to the top of the bestseller-lists in 2015 in the category "Business and Entrepreneurship."

    "If you are a an burgeoning entrepreneur, leader, business developer, or innovator, who knows that the traditional business models are dated and no longer work in today’s world, The GuruBook is for you and will provide you with all the information you need in order to achieve results."

    Kevin Lee-Simion, Association of MBAs