The Internationalization of Small to Medium Enterprises: The Interstratos Project, 1st Edition (Hardback) book cover

The Internationalization of Small to Medium Enterprises

The Interstratos Project, 1st Edition

Edited by Rik Donckels, Antti Haahti, Graham Hall

Routledge

208 pages

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Hardback: 9780415133333
pub: 1998-03-19
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eBook (VitalSource) : 9780203435908
pub: 2002-09-26
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Description

The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market.

It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK.

About the Series

Routledge Advances in Management and Business Studies

Management and business studies are firmly established as a popular, important and significant area of study in the academic world. Bringing together theories and thought from a wide range of disciplines, this series features cutting -edge research addressing all the major issues in business and management today, helping to define and advance the field.

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Subject Categories

BISAC Subject Codes/Headings:
BUS000000
BUSINESS & ECONOMICS / General