Transformation of Chinese Newspaper Companies: Management, Production and Administration, 1st Edition (Hardback) book cover

Transformation of Chinese Newspaper Companies

Management, Production and Administration, 1st Edition

By Miao Huang

Routledge

186 pages | 6 B/W Illus.

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pub: 2018-12-11
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Description

This book focuses on the transformation of Chinese newspaper companies in aspects of managerial strategies, newsroom practices and interactions with national policies. The comparative case study of two publishers comprises empirical evidence from editors, editor-in-chiefs, commercial staff, managers, technicians and scholarly experts. Locating in the intersection of media management, journalism and media policy, its analytical devices include differing but related theories.

With the primary data and integrated theoretical frameworks, the primary argue is that the transformation is oriented to the Internet market, which is a consensus of newspaper practitioners and government administrators.

Table of Contents

Contents

List of figures *

List of tables *

Acknowledgements *

Foreword *

Chapter 1 Introduction *

Chapter 2 Conceptualisation *

Chapter 3 Context of Transformation *

Chapter 4 Transformation of Management *

Chapter 5 Transformation of production *

Chapter 6 Transformation of Administration *

Chapter 7 Conclusions *

Bibliography *

Appendix *

About the Author

Dr. Miao Huang graduated from University of Glasgow on April 2017 with a non-correction PhD thesis about digital transition in Chinese newspaper industry. She has started to do post-doctoral research at the Journalism School of Renmin University of China from September 2017. Miao published several articles concerning issues of media convergence, transformation of traditional media and innovation of media business in peer-review journals in China and made presentations about relevant topics in different international academic conferences. Her research interests include strategic management in media, technological innovation of media, media convergence and mobile communication.

About the Series

Chinese Perspectives on Journalism and Communication

Chinese Perspectives on Journalism and Communication Series

Series Editor: Wenshan Jia

Renmin University of China & Chapman University

 

With the increasing impact of China on global affairs, Chinese perspectives on journalism and communication are on the growing global demand. This series focuses on theory and research-oriented scholarship on journalism and communication broadly defined from Chinese perspectives, aided by a variety of methods, and informed by indigenous, interdisciplinary, intercultural or global approaches.

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Subject Categories

BISAC Subject Codes/Headings:
SOC052000
SOCIAL SCIENCE / Media Studies