William Whyte’s core idea in The Organization Man is that the Protestant Ethic that characterized financial and personal success in American history had been replaced in modern times by the Social Ethic. This stressed the group as the source of creativity and emphasized that the greatest need of the individual is to belong to a group. To investigate this idea, Whyte spent years interviewing the CEOs of Fortune 500 companies when he was an editor at Fortune magazine, one of the top business publications in the United States at the time. What he found was that the recruitment and training were much more focused on “cultural fit” than on technical skill or experience level. As the ranks of new junior executives grew in post-World War II America, so did their impact on urban development and consumer spending. Droves of “package suburbs” sprang up in the fields surrounding major metropolitan areas, and a strong post-war economy coupled with funding from the GI Bill made new homes, cars, and household goods affordable for young families.
Ways in to the text
Who was William H. Whyte?
What does The Organization Man say?
Why does The Organization Man matter?
Section 1: Influences
Module 1: The Author and the Historical Context
Module 2: Academic Context Module 3: The Problem
Module 4: The Author's Contribution
Section 2: Ideas Module 5: Main Ideas
Module 6: Secondary Ideas
Module 7: Achievement
Module 8: Place in the Author's Work
Section 3: Impact
Module 9: The First Responses
Module 10: The Evolving Debate
Module 11: Impact and Influence Today
Module 12: Where Next?
Glossary of Terms
People Mentioned in the Text
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