Applied Media: Products

  • The Makeup Artist Handbook: Techniques for Film, Television, Photography, and Theatre book cover

    The Makeup Artist Handbook

    Techniques for Film, Television, Photography, and Theatre, 3rd Edition

    By Gretchen Davis, Mindy Hall

    Learn first-rate techniques and tips from some of the best makeup artists in the business in the new edition of The Makeup Artist Handbook. Renown makeup pros Gretchen Davis and Mindy Hall bring an impressive set of experience in all areas to the book, including work on Teenage Mutant Ninja Turtles…

    Paperback – 2017-08-04 
    Focal Press

  • View Camera Technique book cover

    View Camera Technique

    7th Edition

    By Leslie Stroebel

    Now in its seventh edition, View Camera Technique is a unique, comprehensive book that presents clearly and precisely the features, operations and applications of view cameras. It details camera movements, image formation, exposure control, and information concerning lenses and accessories.…

    Paperback – 2017-08-04 
    Focal Press

  • The Practical Zone System for Film and Digital Photography: Classic Tool, Universal Applications book cover

    The Practical Zone System for Film and Digital Photography

    Classic Tool, Universal Applications, 6th Edition

    By Chris Johnson

    This sixth edition of The Practical Zone System by Chris Johnson updates the classic manual on Ansel Adams's landmark technique for the digital age. For photographers working digitally or with film, in color or black and white, in the studio or on the go, this simple visual language helps to…

    Paperback – 2017-07-31 
    Focal Press

  • Scheduling and Budgeting Your Film: A Panic-Free Guide book cover

    Scheduling and Budgeting Your Film

    A Panic-Free Guide, 2nd Edition

    By Paula Landry

    Budgeting and scheduling are easy in principle but hard in practice. The successful producer has a solid plan for juggling dozens of activities and costs while retaining the flexibility to cope with those inevitable last-minute changes and stay on course. Preplanning the budget and schedule of any…

    Paperback – 2017-07-25 
    Focal Press
    American Film Market Presents

  • Storytelling for Virtual Reality: Methods and Principles for Crafting Immersive Narratives book cover

    Storytelling for Virtual Reality

    Methods and Principles for Crafting Immersive Narratives

    By John Bucher

    Storytelling For Virtual Reality serves as a bridge for students of new media and professionals working between the emerging world of VR technology and the art form of classical storytelling. Rather than examining purely the technical, the text focuses on the narrative and how stories can best be…

    Paperback – 2017-07-25 
    Focal Press

  • Screen Adaptation: Beyond the Basics: Techniques for Adapting Books, Comics and Real-Life Stories into Screenplays book cover

    Screen Adaptation: Beyond the Basics

    Techniques for Adapting Books, Comics and Real-Life Stories into Screenplays

    By Eric Williams

    Once you understand the basics of screenwriting, ideas for your next screenplay are everywhere. Whether it comes from a favorite children’s book, a summer novel you discover accidentally, a news story that catches your imagination, or a chapter from your own life — advanced screenwriting strategies…

    Paperback – 2017-07-18 
    Focal Press

  • Grammar of the Shot book cover

    Grammar of the Shot

    4th Edition

    By Christopher J. Bowen, Roy Thompson

    The newly-revised and updated fourth edition of Grammar of the Shot teaches readers the principles behind successful visual communication in motion media through shot composition, screen direction, depth cues, lighting, camera movement, and shooting for editing. Many general practices are suggested…

    Paperback – 2017-07-18 
    Focal Press

  • Grammar of the Edit book cover

    Grammar of the Edit

    4th Edition

    By Christopher J. Bowen, Roy Thompson

    Tell more effective visual stories by learning the "grammar" of cinematic language with this elegant, accessible reference. The fourth edition of Grammar of the Edit gives you the answers to the all-important questions of when to cut and why, and teaches readers the principles behind transitions,…

    Paperback – 2017-07-12 
    Focal Press

  • Film Directing Fundamentals: See Your Film Before Shooting book cover

    Film Directing Fundamentals

    See Your Film Before Shooting, 4th Edition

    By Nicholas Proferes

    Film Directing Fundamentals gives the novice director an organic methodology for realizing on-screen the full dramatic possibility of a screenplay. Unique among directing books, Nicholas Proferes provides clear-cut ways to translate a script to the screen. Using the script as a blueprint, the…

    Paperback – 2017-07-07 
    Focal Press

  • National Association of Broadcasters Engineering Handbook book cover

    National Association of Broadcasters Engineering Handbook

    11th Edition

    Edited by Garrison C. Cavell

    The NAB Engineering Handbook is the definitive resource for broadcast engineers. It provides in-depth information about each aspect of the broadcast chain from audio and video contribution through an entire broadcast facility all the way to the antenna. New topics include Ultra High Definition…

    Hardback – 2017-07-06 
    Focal Press

  • Broadcast News Writing, Reporting, and Producing book cover

    Broadcast News Writing, Reporting, and Producing

    7th Edition

    By Frank Barnas

    Broadcast News Writing, Reporting, and Producing, 7th Edition is the leading book covering all aspects of writing and reporting the news. It identifies the key concepts and terms readers need to know in the news gathering and dissemination process, and provides practical, real-world advice for…

    Paperback – 2017-07-04 
    Focal Press

  • Outdoor Flash Photography book cover

    Outdoor Flash Photography

    By John Gerlach, Barbara Eddy

    Maximizing the power of your camera’s flash is difficult enough in a studio set-up, but outdoors literally presents a whole new world of challenges. John Gerlach and Barbara Eddy have taken the most asked about subject from their renowned photography workshops and turned it into this…

    Paperback – 2017-06-30 
    Focal Press

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