Applied Media: Producing

  • Nonfiction Sound and Story for Film and Video: A Practical Guide for Filmmakers and Digital Content Creators book cover

    Nonfiction Sound and Story for Film and Video

    A Practical Guide for Filmmakers and Digital Content Creators, 1st Edition

    By Amy DeLouise, Cheryl Ottenritter

    This book guides nonfiction storytellers in the art of creatively and strategically using sound to engage their audience and bring stories to life. Sound is half of film and video storytelling, and yet its importance is often overlooked until a post-production emergency arises. Written by two…

    Paperback – 2019-10-08
    Focal Press
    The Producer's Playbook

  • Business and Entrepreneurship for Filmmakers: Making a Living as a Creative Artist in the Film Industry book cover

    Business and Entrepreneurship for Filmmakers

    Making a Living as a Creative Artist in the Film Industry, 1st Edition

    By Charles Haine

    This practical guide teaches readers the skills and business acumen required to build a career in the film industry from the ground up. While countless books and classes teach newcomers the creative aspects of the film industry, many fail to properly prepare readers for the reality of how to…

    Paperback – 2019-08-28
    Routledge

  • The Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release book cover

    The Marketing Edge for Filmmakers: Developing a Marketing Mindset from Concept to Release

    1st Edition

    By Russell Schwartz, Katherine MacDonald

    Written for working and aspiring filmmakers, directors, producers and screenwriters, The Marketing Edge for Filmmakers walks through every stage of the marketing process - from concept to post-production - and illustrates how creative decisions at each stage will impact the marketability of a…

    Paperback – 2019-08-26
    Routledge
    American Film Market Presents

  • The Business of Media Distribution: Monetizing Film, TV, and Video Content in an Online World book cover

    The Business of Media Distribution

    Monetizing Film, TV, and Video Content in an Online World, 3rd Edition

    By Jeffrey C. Ulin

    In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film, television, and online/digital—providing you with an insider’s perspective that can't be found anywhere else. Learn how an idea moves from…

    Paperback – 2019-06-18
    Routledge
    American Film Market Presents

  • The Guide to Managing Postproduction for Film, TV, and Digital Distribution: Managing the Process book cover

    The Guide to Managing Postproduction for Film, TV, and Digital Distribution

    Managing the Process, 3rd Edition

    By Barbara Clark, Susan Spohr, Dawn Higginbotham, Kumari Bakhru

    The updated third edition of this popular book offers a clear and detailed overview of the postproduction process, showing readers how to manage each step in taking a film, TV, or media project from production to final delivery, from scheduling and budgeting through editing, sound, visual effects,…

    Paperback – 2019-03-06
    Routledge

  • The Business of Television book cover

    The Business of Television

    1st Edition

    By Ken Basin

    In this book, esteemed television executive and Harvard lecturer Ken Basin offers a comprehensive overview of the business, financial, and legal structure of the U.S. television industry, as well as its dealmaking norms. Written for working or aspiring creative professionals who want to better…

    Paperback – 2018-07-13
    Routledge

  • Interactive Narratives and Transmedia Storytelling: Creating Immersive Stories Across New Media Platforms book cover

    Interactive Narratives and Transmedia Storytelling

    Creating Immersive Stories Across New Media Platforms, 1st Edition

    By Kelly McErlean

    Interactive Narratives and Transmedia Storytelling provides media students and industry professionals with strategies for creating innovative new media projects across a variety of platforms. Synthesizing ideas from a range of theorists and practitioners across visual, audio, and interactive media,…

    Paperback – 2018-03-12
    Routledge

  • Music Rights Unveiled: A Filmmaker's Guide to Music Rights and Licensing book cover

    Music Rights Unveiled

    A Filmmaker's Guide to Music Rights and Licensing, 1st Edition

    By Brooke Wentz, Maryam Battaglia

    Music Rights Unveiled provides an inside look at the complex world of music rights for film and video and includes step-by-step guidance to navigate these tricky waters. Authors Brooke Wentz and Maryam Battaglia share their decades of expertise in this user-friendly guide, designed…

    Paperback – 2017-10-02
    Routledge
    American Film Market Presents

  • Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd book cover

    Crowdsourcing for Filmmakers

    Indie Film and the Power of the Crowd, 1st Edition

    By Richard Botto

    Whether you’re a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise? In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how to put…

    Paperback – 2017-09-25
    Routledge
    American Film Market Presents

  • Hollywood Drive: What it Takes to Break in, Hang in & Make it in the Entertainment Industry book cover

    Hollywood Drive

    What it Takes to Break in, Hang in & Make it in the Entertainment Industry, 2nd Edition

    By Eve Light Honthaner

    Hollywood Drive: What it Takes to Break in, Hang in & Make it in the Entertainment Industry is the essential guide to starting and succeeding at a career in film and TV. The completely updated second edition features new interviews with industry professionals, information about the changing…

    Paperback – 2017-08-22
    Routledge

  • How to Work the Film & TV Markets: A Guide for Content Creators book cover

    How to Work the Film & TV Markets

    A Guide for Content Creators, 1st Edition

    By Heather Hale

    How to Work the Film & TV Markets takes independent filmmakers, television and digital content creators on a virtual tour of the entertainment industry’s trade shows — the circulatory system of the entire global media landscape. This book highlights the most significant annual events around the…

    Paperback – 2017-07-31
    Routledge

  • Write to Shoot: Writing Short Films for Production book cover

    Write to Shoot

    Writing Short Films for Production, 1st Edition

    By Marilyn Beker

    Write to Shoot teaches budding screenwriters and screenwriting filmmakers how to write a short script with production in mind. Beker instructs them how to showcase their strengths, tailor projects to shoestring budgets, resources, and practical production parameters without sacrificing the quality…

    Paperback – 2017-03-16
    Routledge

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