BiographyRuth has had her own business, Galleon Blue, helping clients develop, get Board buy-in to and implement innovative marketing strategies that deliver tangible business growth. Prior to this, she was a
• Marketing and branding consultant at McKinsey & Co and Prophet
• Strategic advertising planner with Saatchi & Saatchi and Mustoes
• Marketer and Market Researcher with Procter & Gamble and Mars Inc
• Graduate from Birmingham University with a Bachelor’s Degree in Statistics, followed by a post-graduate Diploma in Marketing.
Areas of Research / Professional Expertise