Richard  Butsch Author of Evaluating Organization Development

Richard Butsch

Professor of Sociology
Rider University

My interest as a scholar has been to understand historical processes of cultural change, and particularly how these have been intertwined with issues of class. Originally inspired by Raymond Williams' work, I have worked to provide an empirical base for understanding how culture shapes and is shaped through production, representation and audience interpretation. I have tried to stay true to the evidence while drawing broader conclusions.


Richard Butsch is Professor of Sociology, American Studies and Film and Media Studies at Rider University, New Jersey USA. He has been a Visiting Researcher at the Centre for Contemporary Cultural Studies of the University of Birmingham, UK and Fulbright Distinguished Chair at the University of Eastern Piedmont, Italy. His book, The Making of America Audiences from Stage to Television, 1750-1990 (Cambridge University Press), received the International Communication Association Best Book Award and the American Culture Association Cawelti Prize.  His next book, The Citizen Audience: Crowds, Publics and Individuals (Routledge) has been described as "one of the most important books on audiences in the last thirty years.” He has also edited three other books: For Fun and Profit: The Transformation from Leisure into Consumption (Temple University Press), Media and Public Spheres (Palgrave-Macmillan) and with Sonia Livingstone, Meanings of Audiences: Comparative Discourses (Routledge). He has published numerous articles in journals ranging from American Quarterly to Media Culture and Society to Theater Annual, and in many edited volumes.

Areas of Research / Professional Expertise

    Media and audience history

Personal Interests

    As respite from work, I enjoy walks in the woods, gardening, and carpentry from framing to cabinetry,
    As entertainment, I enjoy opera and remarkable architecture, purely for pleasure, not expertise.



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