Business, Management & Accounting: Management of Technology & Innovation

  • Creating and Managing a CRM Platform for your Organisation book cover

    Creating and Managing a CRM Platform for your Organisation

    By Richard Boulton

    More than ever organisations are facing a data avalanche from various data sources, be it in electronic or hard copy format. How an organisation manages this ever increasingly important resource - data - can benefit or hinder its ability to meet and achieve its objectives. Creating and Managing a…

    Paperback – 2019-01-06 
    Gower

  • The Communications and Change Leadership Playbook for Implementing EHRs: A Practical Guide book cover

    The Communications and Change Leadership Playbook for Implementing EHRs

    A Practical Guide

    By Dennis R. Delisle, Andy McLamb, Samantha Inch

    This book focuses on a robust communication and change leadership approach that supports the E.H.R. implementation and transformation journey. Along with the model, the book provides comprehensive examples, tools, and templates as a guide for healthcare professionals. The core goal is to create an…

    Hardback – 2019-01-05 
    Productivity Press
    HIMSS Book Series

  • Marketing Interaction & Technology book cover

    Marketing Interaction & Technology

    By Dirk vom Lehn

    Marketing Interaction & Technology takes an interactionist perspective to study the relationship between marketing, interaction and technology. Current thought and research in marketing and associated fields like consumer research are still pervaded by behaviorist concepts that simplify the…

    Hardback – 2019-01-01 
    Routledge
    Routledge Studies in Marketing

  • Schumpeter’s Capitalism, Socialism and Democracy: A Twenty First Century Update book cover

    Schumpeter’s Capitalism, Socialism and Democracy

    A Twenty First Century Update

    Edited by Leonardo Burlamaqui, Rainer Kattel

    2017 marks the 75th anniversary of Schumpeter’s Capitalism, Socialism and Democracy, a work acknowledged as one of the most insightful books written in the 20th century. It retains a contemporary quality, and still invites new interpretations, extensions and criticisms. In addition to…

    Hardback – 2019-01-01 
    Routledge
    Routledge Studies in the History of Economics

  • The Data Economy: Implications from Singapore book cover

    The Data Economy

    Implications from Singapore

    By Sree Kumar, Warren Chik, See Kiong Ng, Sin Gee Teo

    ‘The data economy’ is a term used by many, but properly understood by few. Even more so the concept of ‘big data’. Both terms embody the notion of a digital world in which many transactions and data flows animate a virtual space. This is the unseen world in which technology has become the master,…

    Hardback – 2019-01-01 
    Routledge
    Routledge Research in Public Administration and Public Policy

  • Intellectual Property in Chemistry: A Guide to Applying for and Obtaining a Patent for Graduate Students and Postdoctoral Scholars book cover

    Intellectual Property in Chemistry

    A Guide to Applying for and Obtaining a Patent for Graduate Students and Postdoctoral Scholars

    By Nelson Durán, Leandro Carneiro Fonseca, Amedea B. Seabra

    This book provides detailed instructions for reading and writing a patent. The book presents useful instructions for undergraduate and graduate students as well as post-doctoral, researchers and professors in the field of Chemistry and related areas. Written from a practical point of view it…

    Paperback – 2018-12-15 
    CRC Press

  • Designing What Matters: Applied Design Thinking for Innovation and Impact book cover

    Designing What Matters

    Applied Design Thinking for Innovation and Impact

    Edited by John Body, Nina Terrey

    Designing What Matters significantly expands upon current design knowledge, focussing on the application of design thinking to large scaled complex systems, at the leading edge of cross sector and public value innovation. Designing What Matters is an overview of the ThinkPlace design methodology…

    Paperback – 2018-11-30 
    Routledge

  • Entrepreneurship the Disney Way book cover

    Entrepreneurship the Disney Way

    By Mike Goldsby, Rob Mathews

    This book focuses on the business story of Walt Disney and the company he built. Combining a unique blend of entrepreneurship, creativity, innovation, and a relentless drive to bring out the best in his teams, Walt Disney created one of the most successful ventures in business history. Outlining…

    Paperback – 2018-11-21 
    Routledge

  • Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches book cover

    Quantitative Research Methods in Consumer Psychology

    Contemporary and Data Driven Approaches

    Edited by Paul Hackett

    Quantitative consumer research has long been the backbone of consumer psychology producing insights with peerless validity and reliability. This new book addresses a broad range of approaches to consumer psychology research along with developments in the area of quantitative consumer research.…

    Paperback – 2018-11-19 
    Routledge Academic

  • Copyright Law and Derivative Works: Regulating Creativity book cover

    Copyright Law and Derivative Works

    Regulating Creativity

    By Omri Rachum-Twaig

    Copyright law regulates creativity. It affects the way people create works of authorship ex-ante and affects the status of works of authorship significantly ex-post. But does copyright law really understand creativity? Should legal theories alone inform our regulation of the creative process? This…

    Hardback – 2018-11-19 
    Routledge
    Routledge Research in Intellectual Property

  • Creative Thinking for Business Leaders: How to Accomplish Successful Ideation through Creative Resilience book cover

    Creative Thinking for Business Leaders

    How to Accomplish Successful Ideation through Creative Resilience

    By Benjamin Watson

    Creative thinking, which the most successful companies that develop the most innovative products rely on, has evolved into to creative resilience – the technique to persevere with problems and solve them faster. The approach will help business leaders create both the physical and mental agility to…

    Hardback – 2018-11-15 
    Productivity Press

  • Boundary Crossing in Policy and Public Management: The Critical Challenges book cover

    Boundary Crossing in Policy and Public Management

    The Critical Challenges

    Edited by Gemma Carey, Helen Dickinson, Luke Craven

    This book aims to develop four key challenges that remain unresolved in the boundary-spanning literature, which span from the conceptual, to the practice, to the translational. In doing so, it tackles the question of boundary-spanning from four different angles, providing an in-depth investigation…

    Hardback – 2018-11-15 
    Routledge
    Routledge Critical Studies in Public Management

12Series in Management of Technology & Innovation

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