This book addresses the roles and challenges of people who communicate science, who work with scientists, and who teach STEM majors how to write. In terms of practice and theory, chapters address themes encountered by scientists and communicators, including ethical challenges, visual displays, and…
Hardback – 2017-09-19
Routledge
Routledge Studies in Technical Communication, Rhetoric, and Culture
Evaluating Public Communication addresses the widely reported lack of rigorous outcome and impact-oriented evaluation in advertising; public relations; corporate, government, political and organizational communication and specialist fields, such as health communication. This transdisciplinary…
Paperback – 2017-09-07
Routledge
Both international and internal migration brings new challenges to public health systems. This book aims to critically review theoretical frameworks and literature, as well as discuss new practices and lessons related to culture, migration, and health communication in different countries. It…
Hardback – 2017-09-06
Routledge
Routledge Research in Health Communication
Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them—an integrative framing analysis. This approach is then…
Hardback – 2017-09-06
Routledge
Routledge Research in Communication Studies
Scientific and Medical Communication: A Guide for Effective Practice prepares readers to effectively communicate in professional scientific communities. The material in this book is firmly grounded in more than 500 published research findings and editorials by scientific writers, authors, and…
Paperback – 2017-08-31
Routledge
ATTW Series in Technical and Professional Communication
This volume charts new methodological territories for rhetorical studies and the emerging field of the rhetoric of health and medicine. In offering an expanded, behind-the-scenes view of rhetorical methodologies, it advances the larger goal of differentiating the rhetoric of health and medicine as…
Paperback – 2017-07-14
Routledge
A comparative approach to media and communication research plays an important, if not indispensable, role in achieving a core mission of researchers: to delimit the generality and specificity of media and communication theories, enabling researchers to more readily identify the influence of social,…
Hardback – 2017-06-22
Routledge
Routledge Advances in Internationalizing Media Studies
Research has long substantiated the fact that living with a disability creates significant and complex challenges to identity negotiation, the practice of communication, and the development of interpersonal relationships. Furthermore, individuals without disabilities often lack the knowledge and…
Hardback – 2017-04-27
Routledge
Interdisciplinary Disability Studies
As digital life stories continue to assume more and more significance across a range of institutions, so too does their potential to bring into focus once marginalised and neglected voices. Breaking new ground by reframing multimedia life stories as a resource for education, public health, and…
Hardback – 2017-04-13
Routledge
Routledge Advances in the Medical Humanities
This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed…
Paperback – 2017-02-07
Routledge
Routledge Studies in Rhetoric and Communication
Health and Safety Communication: A Practical Guide Forward is an easy introduction to the principles and practice of health and safety communications, providing all you need to know to design and implement communications efforts on a wide range of health and safety topics and issues. Whether…
Paperback – 2016-12-16
Routledge
Mass Media and Health: Examining Media Impact on Individuals and the Health Environment covers media health influences from a variety of angles, including the impact on individual and public health, the intentionality of these effects, and the nature of the outcomes. Author Kim Walsh-Childers helps…
Paperback – 2016-11-29
Routledge