Communication: Persuasion

  • Routledge Handbook of Character Assassination and Reputation Management book cover

    Routledge Handbook of Character Assassination and Reputation Management

    1st Edition

    Edited by Sergei A. Samoilenko, Martijn Icks, Jennifer Keohane, Eric B. Shiraev

    In modern politics as well as in historical times, character attacks abound. Words and images, like symbolic and psychological weapons, have sullied or destroyed numerous reputations. People mobilize significant material and psychological resources to defend themselves against such attacks. How…

    Hardback – 2019-12-20 
    Routledge
    Routledge International Handbooks

  • Making Sense of Messages: A Critical Apprenticeship in Rhetorical Criticism book cover

    Making Sense of Messages

    A Critical Apprenticeship in Rhetorical Criticism, 2nd Edition

    By Mark Stoner

    Making Sense of Messages, now in its second edition, retains the apprenticeship approach which facilitates effectively learning the complex content and skills of rhetorical theory and criticism.  A new chapter on “The Rhetoric of Ignorance” provides needed theory and examples that help students…

    Paperback – 2019-12-09 
    Routledge

  • Popular culture and social change: The hidden work of public relations book cover

    Popular culture and social change

    The hidden work of public relations, 1st Edition

    By Judy Motion, Kate Fitch

    Hardback – 2019-12-01 
    Routledge
    Routledge New Directions in PR & Communication Research

  • Persuasion and Communication in Sport, Exercise, and Physical Activity book cover

    Persuasion and Communication in Sport, Exercise, and Physical Activity

    1st Edition

    Edited by Ben Jackson, James Dimmock, Josh Compton

    How can we use persuasion methods to make people more physically active and improve their sport and exercise experiences? How can instructors, coaches, athletes, and practitioners most effectively communicate their messages to others? Persuasion and Communication in Sport, Exercise, and Physical…

    Paperback – 2019-11-27 
    Routledge

  • Persuasion: The Hidden Forces That Influence Negotiations book cover

    Persuasion

    The Hidden Forces That Influence Negotiations, 1st Edition

    By Jasper Kim

    Persuasion: The Hidden Forces That Influence Negotiations represents the first book of its kind to package and present persuasion principles in an innovative, international, and interdisciplinary fashion. This easy-to-understand book is the culmination of seminal research findings spanning across…

    Paperback – 2019-10-10
    Routledge

  • Rethinking Public Relations: Persuasion, Democracy and Society book cover

    Rethinking Public Relations

    Persuasion, Democracy and Society, 3rd Edition

    By Kevin Moloney, Conor McGrath

    This new (third) edition of Rethinking Public Relations continues the argument of previous editions that public relations is weak propaganda. However, while earlier editions focused on PR as representative of the uneven power distribution in society, this book goes further, conceiving the power of…

    Paperback – 2019-07-25
    Routledge

  • Arguing, Reasoning, and Thinking Well book cover

    Arguing, Reasoning, and Thinking Well

    1st Edition

    By Robert Gass, John Seiter

    Arguing, Reasoning, and Thinking Well offers an engaging and accessible introduction to argumentation and critical thinking. With a pro-social focus, the volume encourages readers to value civility when engaged in arguing and reasoning. Authors Gass and Seiter, renowned for their friendly writing…

    Paperback – 2019-06-20
    Routledge

  • Understanding Public Speaking: A Learner's Guide to Persuasive Oratory book cover

    Understanding Public Speaking

    A Learner's Guide to Persuasive Oratory, 1st Edition

    By Braj Mohan

    Public speaking is a much coveted yet difficult art. This book illustrates the use of various linguistic devices and persuasive strategies with examples from the speeches of powerful orators in history. It systematically draws on the various approaches to public speaking and persuasive discourse to…

    Paperback – 2019-05-10
    Routledge India

  • Metaphor and Persuasion in Strategic Communication: Sustainable Perspectives book cover

    Metaphor and Persuasion in Strategic Communication

    Sustainable Perspectives, 1st Edition

    By Federica Ferrari

    This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse. The book’s theoretical and methodological grounding in metaphor allows for…

    Hardback – 2018-10-19
    Routledge
    Routledge Studies in Rhetoric and Stylistics

  • Multimodal Semiotics and Rhetoric in Videogames book cover

    Multimodal Semiotics and Rhetoric in Videogames

    1st Edition

    By Jason Hawreliak

    This book merges recent trends in game studies and multimodal studies to explore the relationship between the interaction between videogames’ different modes and the ways in which they inform meaning for both players and designers. The volume begins by laying the foundation for integrating the two…

    Hardback – 2018-10-10
    Routledge
    Routledge Studies in Multimodality

  • Affect, Emotion, and Rhetorical Persuasion in Mass Communication book cover

    Affect, Emotion, and Rhetorical Persuasion in Mass Communication

    1st Edition

    Edited by Lei Zhang, Carlton Clark

    This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines.…

    Paperback – 2018-10-08
    Routledge

  • The Psychology of Political Communicators: How Politicians, Culture, and the Media Construct and Shape Public Discourse book cover

    The Psychology of Political Communicators

    How Politicians, Culture, and the Media Construct and Shape Public Discourse, 1st Edition

    Edited by Ofer Feldman, Sonja Zmerli

    In this timely study, Ofer Feldman, Sonja Zmerli, and their team of experts shed light on the multiple ways communication affects political behavior and attitudes. Written for students and scholars alike, The Psychology of Political Communicators uses examples from the US, Europe, Asia, and the…

    Paperback – 2018-10-01
    Routledge
    Routledge Studies in Political Psychology

8Series in Persuasion

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